There are many so-called gurus in the online marketing world, all with their own unique take on what it takes to succeed in digital marketing. Many of these so-called gurus claim they can get you $1000+ a day in affiliate sales. While there is no denying that some online marketing gurus can get you ahead, there is also a lot of hype and not a lot of value in many cases. The question is, is it worth listening to these self-proclaimed experts or finding your own way? Let’s examine the top online marketing gurus, the claims they make, and whether or not you should actually listen to them.
The Top Online Marketing Gurus
Let’s examine the top online marketing gurus one by one, identifying their major claim to fame, what makes them so special, and whether or not you should actually listen to them. The following SEOs and web marketers have all claimed to be able to get you great results with their tactics, and have charged thousands of dollars for their so-called secret SEO recipes. While there is no question that they have helped many businesses get great results, the sad truth is that in many cases, people have simply used their recipes and then forgotten about them. This means that you have to constantly remind yourself to apply the techniques you learned, and hopefully, you’ll see some results to prove it.
SEOMoz
One of the most well-known names on this list, SEOMoz stands for the “Search Engine Optimization Academy.” SEOMoz is the creator of the famous SEO Moz Blog and the Moz Analytics platform, which are household names in the SEO world. What sets SEOMoz apart from other so-called SEO gurus is that he focuses on providing practical value rather than false hope. In his free email course, Startup Marketing Strategy, he shows you how to build a marketing strategy for your business, using keyword research, competitive analysis, and more.
Startup Marketing Strategy is packed with useful information, and for a beginner, it’s pretty accessible. If you’re just getting started in the world of marketing, this is a good place to start. Many marketers claim that SEO is getting more and more difficult, but if you follow SEOMoz’s advice, you’ll be able to succeed even in this ever-changing world of SEO.
HubSpot
Another top SEO guru who focuses a lot on inbound marketing is HubSpot. HubSpot is a marketing automation platform that allows you to create marketing campaigns, automate content creation, and track performance. This makes it much easier for smaller businesses to run effective marketing campaigns. HubSpot also provides you with all the necessary analytics so you can track the results of your campaign, wherever you may be — even if that’s just in your own head.
It’s not just about the technology, either. The HubSpot marketing platform actually makes it easy for anyone to run an effective marketing campaign. The truth is that not every entrepreneur is cut out to be a marketer, and for those who are, technology makes it easier than ever to launch a marketing campaign. Whether you decide to use PPC, SEO, or content marketing to grow your business, you’ll find everything you need in one place. And let’s face it, being able to throw a rock at your analytics and know which one worked best without having to break out a spreadsheet is more than a bit handy.
Market Hero
What if I told you there was a way to earn $1000+ per day from a simple online store? Wouldn’t it make sense to invest in a digital marketing strategy that can help you grow your store? Market Hero is the platform that can get you there.
Market Hero provides you with everything you need to become a successful retailer. From SEO (search engine optimization) to PPC (pay per click), you’ll find all the tools you need to grow your store, whether you’re a small business or a blogger looking to earn a few extra bucks. Market Hero makes it easy for anyone to build a successful ecommerce store, even if you’ve never done so.
One of the things that makes Market Hero stand out from other similar platforms is that they don’t just provide you with the technology, they provide you with the training to use it properly. Using a tool like Market Hero, you don’t need to be an expert computer scientist to figure out how to use their platform effectively. Anyone, even a complete beginner, will be able to get up and running within minutes and begin engaging with their audience.
SEMrush
Last but not least, let’s examine the role of SEO in digital marketing, and how SEMrush fits into this picture. SEMrush is a digital marketing software that helps you find keywords and metrics to track the results of your campaigns. What sets SEMrush apart from other similar products is that they provide you with all the analytics you need in one place. This makes it much easier for smaller businesses to run effective campaigns. With SEMrush, you can easily find the keywords and metrics that matter to you. What’s more, you can create and track automated campaigns that can be adapted according to your own needs.
SEMrush’s software is extremely easy to use, even for those who are not experts in digital marketing. This makes it perfect for beginners who are looking for a simpler solution. Not only that, but with their own inbound marketing certification, you can become an expert in digital marketing simply by following their training.
As you can see, all of these tools and platforms are designed to make your life as a digital marketer easier. Whether you’re a small business owner looking for an easier way to generate sales, or a digital marketer who is looking for a one-stop shop for all your analytics, there is an answer for you. With these tools, the dream of being able to sell one’s own product becomes a reality, and all you need is a product to sell and a plan to get there.