I think we can all agree that as an employee at an online marketing agency, your character is important. However, character alone doesn’t guarantee you success. There are many skills and attributes that you need to possess to thrive in this industry.

The following are the top 10 attributes that will help you succeed in your role as an online marketer.

1. Adaptability

Being adaptable is essential, especially in a world that is constantly changing and growing. The ability to change with the times is critical, especially since marketing is becoming more digital every day. Your ability to quickly pick up new skills and technologies will determine your success as a marketer. The better your adaptability, the better you will be able to take advantage of new technology and marketing trends. Your manager’s ability to recognize your potential and support your growth is an important consideration for your success.

2. Resourcefulness

In their role as a manager, your colleagues will often depend on your resourcefulness. Your ability to look for the best solutions, whether they are online or offline, is what makes you stand out. Being resourceful is important because you will often be searching for the best possible way to promote your product, whether it’s an online or offline campaign. Your ability to think outside of the box and come up with innovative ideas will also help you stand out. Being resourceful doesn’t just apply to your colleagues – it applies to everything and anything you need to complete your daily tasks. Including searching for the best possible advertising solutions, creating marketing plans, and identifying and analyzing ROI (Return on Investment).

3. Imagination

Your imagination is important in marketing. Without it, you simply cannot create something that does not exist. Imagination is important because you have to be able to picture what your product or service is like in your head before you can sell it to someone. Even if you have designed an incredible product that you think will be easy to sell, your imagination will be the key to making it happen. Your ability to picture yourself using a product or interacting with a service is vital. Your manager’s confidence in your ability and support for your creative side is an important consideration for your success.

4. Creativity

Your creativity is important in marketing. Without it, you cannot come up with innovative ideas that will make your product stand out from the competition. Your product needs to have some kind of unique selling point in order to be marketed. However, you also need to be able to pitch your product to marketing professionals – not just your fellow creatives. Being creative is important because you will have to think of various ways to promote your product, whether it’s through social media, email marketing, or even a billboard. Since marketing is becoming more and more digital, creativity is a vital skill to have in order to stand out. Being creative does not just apply to coming up with new ideas for your product – it also applies to finding ways to market your product that have not been done before (i.e. the power of novelty). Your manager’s confidence in your creative side and ability to support your creative processes is an important consideration for your success.

5. Persuasiveness

Your persuasiveness is important in marketing. Without it, you cannot convince someone else to buy your product or service. Persuasiveness is important because, as a marketer, you will often be trying to persuade people to buy your product or service. However, since your product is usually designed to solve a problem, you will also need to be able to present the solution in a way that is convincing and logical. Your skill at presenting your case will decide your success as a marketer. Your ability to sway opinion is vital, and your manager’s confidence in your persuasiveness is an important consideration for your success.

6. Innovation

Innovation is important in marketing. Without it, you cannot come up with unique ideas that will make your product stand out from the competition. Innovation is important because, as a marketer, you will have to constantly come up with new products and services to keep your customers. The better your innovation, the better you will be able to keep your customers and generate more sales. The better you get at innovating, the more successful you will be as a marketer.

7. Originality

Originality is important in marketing. Without it, you cannot come up with innovative ideas that will make your product stand out from the competition. Originality is important because, as a marketer, you will have to constantly come up with new products and services to keep your customers. Since marketing is becoming more digital, originality will be more important than ever before – since your customers will be interacting with you online rather than through traditional posters or magazine advertisements. Your original ideas and unique perspective will help you stand out among your peers and get the attention of your manager.

8. Passion

Your passion is important in marketing. Without it, you cannot come up with innovative ideas that will make your product stand out from the competition. Your passion is important because you have to be able to feel genuinely excited about what you do – whether you are marketing a product or service for a company or an organization, or you are creating a product or service that you will personally use. Your manager’s confidence in your ability and support for your passion is an important consideration for your success.

9. Enthusiasm

Your enthusiasm is important in marketing. Without it, you cannot convince someone else to buy your product or service. Enthusiasm is important because you have to convince someone else (usually a potential customer) that your product or service is worth buying. Since marketing is about convincing others to buy your product or service, your enthusiasm will be vital to your success. The better your enthusiasm, the better you will be able to convince your customers that your product is worth buying.

10. Teamwork

Your teamwork is important in marketing. Without it, you cannot come up with innovative ideas that will make your product stand out from the competition. Teamwork is important because, as a marketer, you will often have to work with other employees (i.e. your team) to achieve your goals. It is not sufficient to have good ideas – you have to be able to implement them effectively and be able to communicate and work with others to make sure that your plans come to fruition. Your manager’s confidence in your ability and support for your team is an important consideration for your success.

Being able to market your product effectively and prove to your fellow employees and your manager that you can be trusted with important responsibilities is critical to your success as a marketer. Your character is important – your ability to adapt to new situations and work effectively within a team is important – but you also need to be able to show that you can handle more responsibility and be trusted to do your job effectively. The better you are at showing that you can do all of this, the more successful you will be as a marketer.