The Benefits of Aligning Your Business With the AWS Cloud

In this digital era, nearly every business is now taking advantage of the internet to one degree or another. Many companies have completely shifted their operations to become completely digital, so they can maintain a global presence while enjoying the conveniences of modern life.

One of the significant factors influencing the change is the cloud. Much like other tech innovations from the dot com era, the cloud has had a dramatic impact on everyday business. The cloud provided businesses with new ways of doing things, and it continues to do so today.

The cloud has been a game changer, and many businesses have taken note. If you’re looking to make the shift and adopt some of the benefits the cloud has to offer your own business, keep reading. You’ll discover a whole host of reasons why your business should align itself with the ever-growing AWS Cloud.

Why Should You Shift To the Cloud?

Due to the many features and benefits the cloud provides, it’s not hard to see why businesses have shifted to it. But, there’s more to it than meets the eye. Let’s explore some of the reasons why your business should consider the cloud.

Computing Power At Your Fingertips

When you’re running a business, you need to have the ability to efficiently and effectively run your operations. For many companies, this simply means having reliable and sufficient computing power at your fingertips. With the growth of the “cloud”, businesses can now get access to powerful computing resources anywhere in the world, at any time, via the internet.

Even if you’re using only a small percentage of the power your cloud provider has to offer, the convenience of having an infinite supply of virtual desktops at your fingertips is invaluable. If you think that you might benefit from having a virtual assistant helping you run your business, but don’t want to invest in expensive hardware, the cloud is a great option. Or, if you’re looking to set up a temporary, or part-time, computing environment, the cloud provides you with the perfect solution.

Security & Compliance

Just like any other emerging technology, the cloud has introduced its share of security concerns. However, with the vast majority of businesses shifting to the cloud, this has become a thing of the past. The cloud makes it practically impossible to keep your business data secure, as it’s stored in highly secure data centers, beyond your reach. Even if you have the best of intentions, it’s almost impossible to keep your own data safe, when sharing it with other businesses or individuals, via email, social media, or otherwise.

Compliance is also a major consideration for any business. However, many small and medium-sized businesses don’t have the internal resources required to keep up with regulatory compliance. The cloud providers know exactly what you need, and they make sure that your data is stored securely, and in accordance with all relevant regulations.

Efficiency & Effectiveness

Running a business is an expensive and demanding process. You need to allocate a lot of your time to planning, and generating revenue. It’s easy to see how much time and effort this consumes, and why so many businesses are looking for ways to become more efficient. The efficient use of your time is essential, as you can’t run a business, if you don’t have enough time to run it effectively. So, even if you’re not actively looking to save money, cutting down on unproductive activities is always a good idea.

Similarly, the effectiveness of your business is directly impacted by your ability to control the flow of information. An effectively run business is one that has complete control over what gets said, and when. This means being able to monitor and filter internal and external communications, and having the ability to dictate how each message is handled. The cloud removes this complexity, and it ensures that your business is always getting the best possible experience, from every angle.


One of the significant advantages of the cloud is its ability to scale. This simply means that as your business grows, or changes, the cloud can be easily adapted to accommodate these new demands. Say you’re a business whose sales are going through the roof, and you decide to open a new headquarters, or location. The cloud can handle the additional demand, no problem.

Or, you’re a business that’s experiencing high growth, and you decide to rent a bigger warehouse or office space. Again, no problem. The cloud has you covered.

The scalability of the cloud is what distinguishes it from other similar technologies, such as virtual machines or dedicated servers. The capacity of the cloud, and its ability to accommodate future growth, is what makes it so attractive. It’s practically impossible to predict what the future holds, so it’s essential that your business is prepared for the unexpected. The cloud provides the perfect solution for this purpose.


Another significant advantage of the cloud, is its mobility. Your business may be based in one location, but chances are, your customers, or staff, are scattered around the globe. It’s practically impossible to have all staff, or all your customers, engaged in a single location. The mobility of the cloud allows you to access your business, from anywhere, via the internet. This is significant, as it provides your business with a global reach, while also giving you the ability to serve clients and customers, where ever they are (assuming of course, they have internet access.)

Think of all the times when you’ve been traveling, and you’ve arrived at your destination, only to find that the Wi-Fi isn’t working at the hotel, or airport. You frantically try to find a spot where you can get a decent connection so that you can check your email or do some other necessary business. The mobile cloud provides an ideal solution to this problem. You can be certain that you will always have a sufficiently fast and stable connection, wherever you may be. This is one significant advantage of the cloud that shouldn’t be overlooked.

Choice Of Cabling & Wi-Fi

Another significant advantage of the cloud, is its choice of cabling and Wi-Fi. This is significant, as there are many different types of cabling and Wi-Fi configurations available, for businesses seeking to connect their various devices. The cloud provides a perfect “one-stop-shop” for all cabling and Wi-Fi needs. It also makes it much easier to set up and maintain connectivity for your staff, as it handles all the security concerns, and offers the ideal firewall protection. This alone should make any business owner consider the cloud.


Your business is likely to go through many changes, over the years. New technologies will emerge, and they will inevitably replace some of your current equipment and processes. It’s essential that your business is set up to continue functioning, even after considerable changes, and the cloud provides the perfect solution for this. For instance, if you are currently using older technologies, such as landlines, or dial-up internet access, the cloud provides you with the flexibility to continue operating, even when newer technologies are available.

Newer technologies often emerge, because they’re easier and less costly to maintain. The cloud enables you to take advantage of these newer technologies, without worrying about how you’ll maintain your current operations, in the face of continuous change. As long as you have a good internet connection, you can continue operating, even when newer technologies become available. This alone should make any business owner consider the cloud.

Virtual Private Network (VPN)

A virtual private network (VPN) is a service that encrypts network traffic, so that it’s safe and secure to transmit over public networks, like the internet. Your business may be based in one location, but many of your customers, or staff, will be working, or accessing your business’ resources, from various locations. The need for a VPN is essential, as even if you have the best security in place, public infrastructure can still be vulnerable to hackers and malicious actors. An unprotected VPN is just as bad as an unprotected computer network, inside your business. The cloud provides the perfect place for VPN providers to set up shop, and for businesses to securely connect to their network.

If you’re looking to start a business or have one currently, you should consider the myriad of benefits the cloud provides. You’ll discover that many businesses have completely shifted to the cloud, due to its many advantages. It’s a great choice for your business, and it can provide you with lots of benefits.