How to Make Money from Social Media Marketing – The Ultimate Guide

In case you’re wondering how to make money from social media marketing, you’re in the right place. You’ll learn how to make money from organic search, display ads, and affiliate marketing. Keep reading to find out more.

1. Organic Search

Organic search is when you enter keywords or phrases into the search bar of a search engine (most likely Google). When a user types in these keywords or phrases, the search engine displays the results of those searches. These are the searches that the user would have conducted without being prompted by an ad or paid announcement.

Organic search is one of the most popular ways to make money online and, in fact, constitutes about 66% of all Google searches. So it’s a legitimate way to make money from home and, according to Google, you’ll be able to earn up to $5 per day with this strategy. What’s not to love?

2. Display Ads

Display ads are simply advertisements that appear on a website or in a magazine (snail mail). You’ll typically find display ads at the top and bottom of a webpage, as well as in the magazine.

Since they’re not classified as organic search, display ads are a little less predictable. However, just like organic search results, the ads on your site may promote products that you sell and help generate sales. In fact, many marketers consider display ads to be a part of their overall strategy.

A lot of money can be made from display ads if you have a sizable audience. For example, HubSpot had an annual revenue of around $25 million from display ads alone in 2018.

3. Affiliate Marketing

This method of making money online involves recommending products that you think a user will be interested in buying. When someone clicks on a recommended link or buys a product that you’ve touted, you’ll get a commission. For example, if you link to a product that someone buys, you could earn a commission for that sale.

This can be a legitimate way to make money online or, as some people derisively call it, “click-to-buy.” You’ll have to build an audience and then engage with them to convince them to buy the products you promote. You can do this through social media or by creating content that appeals to potential customers.

You can find countless ways to make money from social media marketing, but, as you might imagine, the method varies widely from one person to the next. For example, some people choose to pursue affiliate marketing whereas others might want to focus on organic search or display ads. It depends on your goals and what you’re willing to put in the effort to achieve them.