Online MBA in Marketing: What Will You Learn?

If you’re interested in a career in marketing, you have a variety of options available to you. You can become a traditional, full-time marketing manager or analyst and work for a business. Or, you can explore online degrees that will enable you to gain the knowledge you need to become a marketing professional, while still being able to build a schedule that fits around your life priorities.

Traditional MBA

If you’re interested in a career in marketing, you have a variety of options available to you. You can become a traditional, full-time marketing manager or analyst and work for a business. Or, you can explore online degrees that will enable you to gain the knowledge you need to become a marketing professional, while still being able to build a schedule that fits around your life priorities.

A traditional MBA in Marketing is a rigorous three-year program that combines classroom work with a professional marketing experience. In 2019, the U.S. Bureau of Labor Statistics (BLS) projected jobs for traditional MBAs into the year 2029.

According to the BLS, there will be a projected increase in jobs for traditional MBA graduates in the following areas:

  • marketing managers
  • marketing managers¬†(non-clinical)
  • marketing and sales analysts
  • marketing research analysts
  • marketing and communication (public relations)
  • marketing management (consulting)
  • marketing and communications management (inbound marketing)
  • marketing strategy
  • marketing and communication planning
  • marketing communications
  • marketing content strategist
  • marketing manager (MarketingCharts)
  • marketing/social media director
  • marketing manager (Business Insider)
  • marketing manager (Forbes)
  • marketing manager (Inc.)
  • sales manager
  • sales manager (non-clinical)
  • sales and marketing operations manager
  • marketing operations manager
  • marketing coordinator
  • business analyst
  • marketing and communications generalist
  • marketing and brand manager
  • marketing and brand officer
  • marketing professor
  • marketing professor (MBA)

This concentration of job opportunities within the marketing field makes a traditional MBA in Marketing a popular choice for aspiring professionals. In fact, in 2022 alone, the Bureau of Labor Statistics predicted there would be a 45% increase in jobs for traditional MBAs.

Richemont MBA

Richemont MBA is an online MBA in Marketing that gives you the flexibility to fit your professional schedule around your life priorities. Rather than wasting your time with a full course load, you’ll be able to complete required readings and assignments on your own time. As a result, you can build up to three months of discretionary study time within the first year of study.

The program offers you a thorough understanding of the theory and practice of marketing with a focus on digital marketing and analytics. The curriculum also includes courses on marketing communication, social media marketing, and management. You’ll develop valuable skills that will make you a more employable candidate.

What Will You Learn?

An online degree in marketing will teach you everything you need to know about marketing, including the theory and practice of marketing. You’ll develop valuable skills that will make you a more employable candidate. Below, you’ll discover a list of some of the more in-demand job titles that are available for graduates of an online MBA in Marketing.

  • Marketing Manager
  • Marketing Manager
  • Marketing Specialist
  • Marketing & Communications Manager
  • Business Analyst
  • Account Manager
  • Digital Marketing & Analytics Manager
  • Brand Manager
  • Product Manager
  • Web Analyst
  • International Marketing Director
  • Vice President of Marketing
  • Corporate Marketing Director

In 2022, There Will Be

As previously mentioned, in 2022 the U.S. Bureau of Labor Statistics (BLS) predicted there would be a 45% increase in jobs for traditional MBAs.

The BLS also projected an increase in jobs for marketing managers specifically. In 2022, the BLS expects there will be 20,700 new jobs for marketing managers across all industries. In 2022 alone, the BLS projects there will be 4,100 new jobs in marketing.

If you’re interested in a career in marketing, you have a variety of options available to you. You can become a traditional, full-time marketing manager or analyst and work for a business. Or, you can explore online degrees that will enable you to gain the knowledge you need to become a marketing professional, while still being able to build a schedule that fits around your life priorities.