Vince and Michael are the creators of the wildly popular email course, “Making Money Online,” formerly known as “Profit Sharing.” They are both authors of best-selling books on the subject and highly influential figures in the affiliate marketing industry. And people are responding well to their messages of encouragement and inspiration.
So what do Vince and Michael do for marketing? Let’s find out.
The Whole Approach to Online Marketing
When it comes to marketing online, most people think about SEO (search engine optimization) and PPC (pay-per-click). While these are certainly parts of a successful strategy, they are only pieces of the puzzle.
In fact, as the name would suggest, “Profit Sharing” is designed to teach you how to share profits online — not just from affiliate marketing, but any source of revenue you can think of. And the approach that Vince and Michael take in their courses is built on thirty years of combined experience in direct marketing, sales, and online marketing.
They believe that there is no one-size-fits-all strategy when it comes to marketing online, and they want to give you the tools to develop a customized approach that will work for you.
The Importance of Brand Awareness
Even before you begin your affiliate marketing journey, you can start to build brand awareness for your products or services. And the approach that Vince and Michael take in “Profit Sharing” is to begin with a strong brand identity and a simple website design that is functional and attractive.
When it comes to drawing in potential customers and encouraging them to become repeat buyers, brand awareness is more important than ever. In fact, according to HubSpot Blogs research, 75% of survey respondents cited brand awareness as the most important factor in determining their loyalty to a brand or company.
Building brand awareness is a lot easier than you think. With just a little effort, you can get the ball rolling on bringing in new customers. And the best part is that you can do this without relying on expensive ad campaigns or hiring expensive marketers.
Why Should You Listen to Vince and Michael?
If you are looking for leadership and guidance in developing an online marketing strategy, you can’t do much better than to listen to Vince and Michael. They have authored five books on the subject, including the recently published “Profit Sharing 2.0.” And they have been involved in the affiliate marketing industry for more than two decades. They also have an online marketing coaching program that can help you develop the skills to grow your business successfully.
So, as you can see, there is a lot to learn from Vince and Michael if you’re serious about developing an online marketing strategy.