While the Covid-19 pandemic was still unfolding, people were searching for ways to earn money online. As a result, a number of companies decided to offer online marketing services to support small businesses as much as possible. Since then, these services have become extremely valuable as many businesses have turned to them for assistance in marketing and promoting their products and services. Below, you’ll discover a list of 10 online marketing services that the residents of Oklahoma should know about. We’ve ranked our favorite locales based on data that was collected during the height of the pandemic.
#1. Google Ads
Google Ads is the backbone of most online marketing services. It’s a free service offered by Google that allows businesses to promote their products and services on various platforms like YouTube and Google Shopping. With Google Ads, you can choose which platforms you’d like to use to reach your audience. You can also set a daily budget and decide how much you’re willing to spend. If you’ve never used Google Ads, it’s a great place to start.
#2. Facebook Ads
If you’ve been on Facebook recently, you may have noticed that it has changed the way it handles advertisements. Now, when you choose to promote a product or service on their platform, you’ll see “ad units” – small boxes that contain a video, image, or text link. When someone watches or interacts with your ad, you’ll earn a small amount of money from that action. In some cases, you’ll even earn money when someone clicks on your ad.
#3. Instagram Ads
Instagram is a popular social media platform with over a billion monthly active users. Like Facebook, it allows businesses to promote their products and services and earn money from their efforts. However, it is a bit more strict when it comes to ad policies. For example, you can’t use a trademark in your ad’s title or description. Also, unlike on other platforms, you can’t have a pop-up ad on Instagram. The idea is to keep the user experience as clean as possible. That being said, if you’ve got an interesting product or service to offer, you can bet that someone on Instagram wants to hear about it.
#4. LinkedIn Ads
LinkedIn is another popular social media platform with over 250 million monthly active users. While LinkedIn doesn’t offer a standalone advertising program, it does offer a business networking tool that can be very valuable for marketers. Specifically, you can use LinkedIn’s advertising tool to gain access to over 140 million connected professionals worldwide. So, if you’ve got a product or service that you think will be of interest to someone on LinkedIn, you can use their free tool to get the word out.
#5. Youtube Adverts
Even though our favorite platform is still Google Photos, we have to give credit where credit is due. Youtube has a huge audience, with over a billion monthly active users, and the ability to target those users specifically with Youtube adverts makes it a valuable marketing tool. Similar to the other platforms discussed thus far, you control whether or not you’ll show ads on specific platforms like Youtube or follow the default settings and allow Youtube to show them based on someone’s search query or content suggestion.
#6. Houzz Ads
Houzz is one of the most popular service providers in the world with 150 million monthly active users. Similar to the other platforms discussed thus far, Houzz allows for targeted advertising, so if you’ve got a product or service that you think will be of interest to someone on the platform, you can use their free tool to get the word out.
#7. Snap Ads
Snap Ads are advertisements that appear at the top of Snapchat stories. Similar to the other platforms discussed thus far, Snapchat allows for targeted advertising, so if you’ve got a product or service that you think will be of interest to someone on the platform, you can use their free tool to get the word out.
#8. Pinterest Ads
Pinterest is one of the most popular social media platforms with over 500 million monthly active users. If you’ve got a product or service that you think will be of interest to someone on the platform, you can use their free tool to get the word out.
#9. Etsy Ads
Etsy is one of the most popular online marketplaces for consumers to find almost anything they want. Similar to the other platforms discussed thus far, Etsy allows for targeted advertising, so if you’ve got a product or service that you think will be of interest to someone on the platform, you can use their free tool to get the word out.
#10. FourSquare Ads
FourSquare is a social media platform developed by Twitter that focuses on check-in marketing. This means that when you check-in at a venue, you’ll see a small box with a video, image, or text link to helpful information about that location, similar to how you might get a quick pop-up ad on social media platforms like Twitter or Instagram. If you’ve got a product or service that you think will be of interest to someone on the platform, you can use FourSquare’s free tool to get the word out.
Each of these platforms is a goldmine for marketers. They each have hundreds of millions of active users who could potentially be interested in your product or service.
Additionally, many of these platforms offer integrated payment solutions, allowing you to quickly and easily set up payment pages on your websites, so customers can make purchases without having to leave the platform. While the Covid-19 pandemic may be over, businesses around the world are still trying to figure out new ways to earn money and stay afloat. As a result, online marketing services have gained a lot of popularity, as more and more people are looking for ways to earn some extra income.