Online Marketing Professional Certification – What Is It and What Does It Cover?

The rapid growth of digital marketing, social media, and web analytics knowledge has made it difficult for marketers to keep up with the changes. This is especially true for those working in a B2B environment, where innovation is essential. That’s why we’ve decided to create the Online Marketing Professional Certification. The goal is to provide people with the skills to effectively market online, no matter what channel they’re on.

What Is It?

  • The Online Marketing Professional Certification is an industry-recognized certification for digital marketing and social media professionals.
  • The goal of the certification is to provide participants with the knowledge and skillset to effectively market online and use social media.
  • The certification is built on a course curriculum provided by an online learning platform.
  • The courseware is designed to be interactive and engaging.
  • As part of the certification process, you’ll be required to take a certification exam.
  • The exam is designed to evaluate your knowledge of digital marketing and social media.
  • The certification is validated by Future Inc.

Why A Certification?

The rapid growth of digital marketing, social media, and web analytics knowledge has made it difficult for marketers to keep up with the changes. This is especially true for those working in a B2B environment, where innovation is essential. That’s why we’ve decided to create the Online Marketing Professional Certification. The goal is to provide people with the skills to effectively market online, no matter what channel they’re on.

Why Should I Get Certified?

  • It shows that you took the time to educate yourself on the subject matter.
  • It proves that you’re committed to continuous learning.
  • It demonstrates that you possess the technological know-how to carry out the tasks required in digital marketing and social media.
  • Certification is the industry standard for demonstrating competence.
  • It allows you to network with other professionals in your industry.
  • Certified professionals are in high demand, and it will undoubtedly increase your employability.
  • Fully understanding your customers’ needs and leveraging marketing automation can be a daunting task. However, with the right education and certification, you’ll be able to take the reins and direct the communication flow.

Validation of Education

The entire course is structured around a series of assignments that you must complete in order to receive your certification. These assignments will require you to demonstrate your knowledge of digital marketing and social media through real-life examples. The more you complete, the better your score will be on the exam.

The assignments are made available on the Learning Management System (LMS) of the e-learning platform. Once you’ve completed an assignment, you’ll receive a notification that you’ve successfully submitted it. You can then login to the LMS and click on the “Submit Assessment” button to submit your assessment and receive your certificate.

Who Should Go For This Certification?

We recommend that managers, marketers, and business owners go for this certification, since it will equip them with the knowledge and skills needed to effectively manage online marketing activities. In case you’re wondering, this certification does not require that you run a marketing department; it simply requires that you be able to guide one. Managers, marketers, and business owners will find this certification particularly useful as they navigate the ever-changing world of digital marketing.

Additionally, marketers are increasingly expected to gain a solid foundation in digital marketing and social media. The demand for digital marketing specialists is expected to grow by 12% in the next five years.