Bonafide Marketing Genius

Online Marketing Manager Job Outlook: 5 Best Places to Find Them

You’ve probably heard of the term “digital nomad”. This is someone who makes a living primarily online, marketing themselves as an expert in the field. Since the pandemic, the digital nomad lifestyle has become even more appealing.

This is mainly because there are so few traditional career options available to us these days. If you’re looking for a job in marketing, you’re in luck because there are five very interesting places to find online marketing managers.

Let’s take a quick look at why some people decide to work in online marketing and what opportunities there are for you to get into the field.

Marketing Agencies Needed

The number of people choosing to work in marketing has increased notably since the pandemic. Some of the top-rated jobs on Indeed in May 2020 include:

  • Online Marketing Manager
  • Marketing Manager
  • Digital Marketing Manager
  • SEO Manager
  • Content Marketing Manager

These are all pretty cool jobs and definitely worth a look. However, if you’re a beginner it might be better to find a job in a marketing agency since you’ll have the opportunity to learn from experts.

On the other hand, if you’re looking for a place to launch your career, it might be best to study e-commerce marketing or digital marketing since these are the fastest growing job markets.

The Growing Popularity Of E-commerce Marketing

E-commerce marketing has become incredibly popular since the pandemic. If you’re a creative person who loves to write, you could take your skills and use them to become a successful e-commerce content marketer.

This is mainly because there is a lot of demand for content creators who can write appealing copy for websites. As a content marketer, you’ll be researching products and creating content to promote them.

Even better, many e-commerce marketers can find work remotely which means you don’t have to be in an office to do your job. This is important because many companies are now allowing their employees to work remotely.

If you’re looking to take your career into your own hands and don’t want to work for an agency, here are some of the best e-commerce marketing forums where you can share your content and get feedback.

1. [HackerNews](https://hn.wordpress.com/)

HackerNews is one of the largest technology discussion forums in the world. If you’ve been looking for a place to share your content and get feedback, this is the best place to do it. Just make sure you’re registered and post regularly.

2. [Medium](https://medium.com/)

As the name suggests, Medium is another content sharing platform where you can post your articles and get feedback. However, the best part of Medium is how you can connect and collaborate with other writers. Since many companies and bloggers are now using Medium, the opportunities for e-commerce marketers are endless.

3. [Writer’s Stack](https://www.writersstack.com/)

If you’re looking for a place to share your content and get feedback, writers Stack is a great option. Just remember that it’s a place for authors and journalists to get their work published so the content might not be the best for marketing purposes.

4. [BuzzFeed](https://www.buzzfeed.com/)

BuzzFeed is one of the largest online news destinations in the world. If you’ve been looking for a place to post your content and get feedback, BuzzFeed is a good choice. Just remember that the content on this platform is usually very competitive so make sure you’ve got a good writing sample to prove you’re capable of delivering quality content.

5. [TikTok](https://blog.google/products/tik-ko/)

TikTok is one of the most popular social media platforms where people share short-form videos. If you’ve been looking for a place to share your content and get feedback, TikTok is a great choice. However, keep in mind that the content on TikTok is often very short and snappy so make sure you’re prepared to write effective headline copy for these videos. Having a good sense of humor is valuable on this platform.

The Opportunity For Content Creators

Since the pandemic, many traditional jobs have become unattractive to people. However, this has not been the case with content creators. If you’re a talented writer who can create content that appeals to potential customers, you can take advantage of this opportunity and use your skills to become a successful content marketer.

You’ll be tasked with creating content for websites, social platforms, and other online platforms to promote products. A good place to start would be to search for content marketing opportunities near you.

Just remember that if you succeed in this field, you’ll be doing very well financially. The median salary for a content marketer is around $64,500 a year according to LinkedIn. If you want to get into this field, now is the perfect opportunity because there are plenty of jobs available. Just make sure you’re prepared to work hard.

Digital Marketing Specialties Needed

If you’re looking to take your career in digital marketing, you’re in luck because there are so many specialties to choose from. Just make sure you’ve got a good understanding of SEO and pay per click advertising (PPC).

SEO is the process of getting a webpage or blog post to show up when a potential customer types in keywords into the search engine.

PPC is a type of advertising where you’ll be paying per click, usually through a specialized ad-pay platform. This is mainly because advertisers prefer to pay only for the impressions, or the number of times someone clicks on their ad.

There are five very specific specialties you need to know:

  • E-commerce marketing
  • Search Engine Optimization (SEO)
  • Pay Per Click (PPC)
  • Display Advertising
  • Inbound Marketing

If you’ve been looking for a place to launch your career, these are ideal specialties to choose since there is a lot of demand for digital marketers with these knowledge bases. Just make sure you’re prepared to work hard to learn the ins and outs of each specialty.

The Growth Of Inbound Marketing

Inbound marketing is one of the biggest trends right now in digital marketing. It basically comes down to attracting, engaging, and delighting users—not just clients—through content.

If you’ve been looking for a place to launch your career, inbound marketing is a perfect fit because you’ll be defining the overall direction of a marketing campaign while using analytics to track the results of your work. Essentially, you’ll be using a dashboard to monitor key performance indicators (KPIs) such as sales, leads, and customer engagement.

Some of the top-rated jobs on Indeed in May 2020 include:

  • Online Marketing Manager
  • Marketing Manager
  • Digital Marketing Manager
  • SEO Manager
  • Content Marketing Manager

These are all pretty cool jobs and definitely worth a look. However, if you’re a beginner, it might be better to find a job in a marketing agency since you’ll have the opportunity to learn from experts.

Choosing The Right Location For Your Career

Another important factor to consider when deciding on where to launch your career is the location of the jobs. If you’re looking for a city with a high population, search for jobs in that location first. If you need a peaceful place to study and work, look for smaller cities or rural areas. Keep in mind: the more traffic, the more opportunities.

Deciding on where to study and where to look for jobs can be quite difficult, especially if you’re not familiar with that location. Since we all live our lives online now, searching for the next step can be done remotely through online job boards.