Online Marketing Jobs in Omaha, NE – CareerLink

If you’re looking for more than just a foot in the door, consider an online marketing role. Between increased content consumption and the rise of remote work, more and more companies are looking for entrepreneurs who can manage in-house online marketing campaigns, as well as develop strategies for their clients.

Omaha, NE is home to extraordinary innovation and entrepreneurial spirit. In fact, the city was ranked number one on Forbes’ list of the most innovative small towns, and it’s been named one of the most wired cities in the country. If you’d like to call this your home, consider joining the more than 50,000 other residents who call the city their home.

Whether you’ve always had an eye for marketing and communications, or you’ve found your way here by chance, consider one of these jobs a springboard to greater things.

Digital Marketing Manager

A digital marketing manager is someone who develops, implements, and optimizes digital marketing strategies for a business or organization. They take the raw materials (social media, websites, email) that a business has and use them to create customer experiences that will keep them coming back for more.

Since the amount of content created online is growing exponentially, digital marketing managers are responsible for strategizing content across multiple platforms (blogging, social media, video, etc.) to ensure that their target audience is able to discover their content, and engage with it.

The role of a digital marketing manager requires a blend of strategic and tactical thinking, as well as the ability to communicate clearly and concisely. The job also involves being both an accountable and a responsive individual, as well as being able to work both independently and as a member of a team. In other words, you’ll be working with others, but you’ll be directing the plan and driving the results. Sound like a role you might be interested in?

Marketing Analyst

A marketing analyst tracks marketing activity and measures the success of marketing campaigns and initiatives. They compile data on a variety of topics, such as:

  • Demographics
  • Interests
  • Product usage
  • Retention
  • Incomes
  • Likes vs. Dislikes
  • Word of Mouth

By understanding these patterns, you can effectively target future marketing activity towards specific groups of people with the aim of increasing brand awareness and driving sales.

Depending on the size of the organization, a marketing analysis may be carried out from the perspective of a single industry segment or from the wider perspective of the entire organization. The work of a marketing analyst is varied, but it always involves using analysis of past and present data to predict the future.

Content Marketing Manager

A content marketing manager is someone who creates and curates content, including video, for a business or brand, aiming to have the most impact and become a trusted source of information for their target audience. They develop and implement strategies for content creation, including blogging, and social media campaigns, to boost brand awareness and drive customer engagement and sales.

Similar to a marketing analyst, a content marketing manager gathers and interprets data on consumer behavior and digital trends, as well as tracks the success of content strategies and campaigns. However, instead of targeting specific groups of people, a content marketing manager focuses on creating content that will appeal to as many people as possible.

The content marketing manager requires a keen eye for detail, as well as the ability to multitask and prioritize. Additionally, they must be detail-oriented and have the ability to analyze data and interpret results. The job also involves being a creative writer and voice actor/voice over artist, as well as being a subject matter expert in a specific niche.

Online Marketing Jobs

If you’re looking for more than just a foot in the door, consider an online marketing role. Between increased content consumption and the rise of remote work, more and more companies are looking for entrepreneurs who can manage in-house online marketing campaigns, as well as develop strategies for their clients.

Omaha, NE is home to extraordinary innovation and entrepreneurial spirit. In fact, the city was ranked number one on Forbes’ list of the most innovative small towns, and it’s been named one of the most wired cities in the country. If you’d like to call this your home, consider joining the more than 50,000 other residents who call the city their home.

Whether you’ve always had an eye for marketing and communications, or you’ve found your way here by chance, consider one of these jobs a springboard to greater things.