The purpose of this guide is to provide you with an overview of the most popular online marketing intelligence software available. You will learn about the key features, pros, and cons of each package so that you can make an informed decision about which one is right for you.
Inception Score
One of the most recognizable names in the industry, Inception Score is a well-known name among digital marketers. The software was originally created for use within the digital marketing agency Havas Worldwide. Since then, the platform has been adopted by hundreds of companies and agencies around the world. The platform is highly versatile and is compatible with almost all the major email marketing platforms including Gmail, Outlook.com, and Yahoo! Mail.
You have everything to gain and nothing to lose by giving Inception Score a try. It is an intuitive software that will make understanding your analytics easy. You can literally start using the product within minutes and start seeing results immediately. There is also a free plan that allows you to try the product fully without any restrictions. So, if you’re looking for a tool that will make your life easier as a marketer, then Inception Score is the one for you.
Keebo Analytics
Keebo Analytics is a popular choice among those who are looking for an easy-to-use tool that can provide them with all the insights they need within their marketing analytics. The product was designed with simplicity in mind and makes complex tasks simple. It is extremely user-friendly and even non-technical users should have no problems using the product. The best part is that all the major web mail services (Gmail, Outlook, and Yahoo) are supported, which means you don’t have to worry about being locked out because of an email provider change.
There are various ways in which Keebo Analytics can be useful to marketers. For example, you can use the tool to analyze your website’s performance, identify marketing trends, and gain valuable insights into your marketing campaigns. The product also allows you to create and track automated email campaigns as well as monitor the performance of your social media accounts.
Sage BizEaze
Sage BizEaze is an all-in-one marketing automation solution developed by Sage Bionetics. It was initially designed for small businesses, but it can also be used by large companies. Sage BizEaze provides the functionality that large businesses need in a convenient, automated way. This product is more popular among larger companies because of its flexibility and scalability compared to other products in its category (marketing software for small businesses).
This product offers a complete suite of SEO tools, including keyword ranking, meta-tag analysis, HTML structure, and more. So, if you’re looking for a single tool that can help you with every aspect of SEO, then Sage BizEaze is the one for you. You can use the product to manage your entire digital marketing strategy including SEO, PPC, email marketing, and performance marketing.
HubSpot Marketing
With HubSpot Marketing, you can analyze every aspect of your marketing performance from campaign to campaign and then optimize and scale your efforts based on what you learn. The platform is designed to make marketing simple, so even non-specialists can have a good understanding of how it works. All you need to do to get started is log in with your Google account and then click the Get Started button to be directed to the setup page.
The platform makes it easy to measure and track the performance of your marketing campaigns. You can set up automated email campaigns, follow-up campaigns, and even set up an affiliate program with ease. You’ll also find all the marketing tools you need within HubSpot’s dashboard, including keyword search, social media, and email marketing.
Like all the other tools we’ve mentioned so far, HubSpot is highly versatile and can be used for a variety of marketing tasks and campaigns. The difference is that this product was built with a larger marketing team in mind. So, if you’re looking for a product designed specifically for marketing teams, then HubSpot is the one you need.
Oracle Marketing Cloud
If you’re a business or an agency that handles a lot of email marketing, then you might want to consider Oracle Marketing Cloud. The platform is compatible with most email services and offers a simple yet effective approach to marketing. You can use the platform to build, send, and track marketing email campaigns. You can also use it to consolidate all your marketing data into one place for analysis.
The tool provides you with all the analytics you need to see how effective your emails were. You can use reports to gain insights into the performance of each campaign and then use that data to optimize future campaigns. You can get all the tools you need to start using the product within minutes, and once you do you’ll wonder why you didn’t try it sooner.
MarketingCharts
Last but not least, we have MarketingCharts. Like many other tools on this list, MarketingCharts is extremely versatile and can be used for almost any marketing task. The platform makes it easy for marketers to discover trends, gain valuable insights, and track the performance of their marketing efforts.
One of the unique things about MarketingCharts is that it was designed to be used in conjunction with Google Analytics. This way you can easily integrate the two products and gain a complete understanding of how people are finding and interacting with your content (websites and social media channels). The best part is that you don’t need a professional SEO practitioner to successfully implement a full SEO campaign using this product. Even non-technical users should have no problem using the tool to prepare a website for SEO. MarketingCharts makes SEO easy and even convenient.
If you’re interested in trying out any of these products, then the link to the official websites are provided below. Additionally, if you want to read about the latest news, product updates, and more, then visit the links below that correspond with the specific platforms.