There is no question that the world has changed in the past decade. The internet and social media have grown in power and influence, as individuals have become more accessible than ever before. Businesses will have to adjust and change with the times if they want to remain relevant and successful in this new world.
One area that has changed is marketing. We have shifted from being a focused on individual customer experiences to a more general online marketing approach, in which we promote products and businesses to potentially any audience.
This has huge implications for employers and job seekers, alike. Before, if you wanted to get a marketing job you had to start from the bottom and work your way up. Now, with more options available, you can gain experience and demonstrate your value immediately. This post will discuss how to make the most out of your digital footprint in the marketplace to get a job in the future.