Overview
Do you own an e-commerce store and want to learn how to market it online? Do you want to be able to compete with the big boys but don’t know where to start? This is where you come in! Let us teach you the ropes of online marketing (and hopefully make a few bucks in the process).
The course will cover all the basics you need to know in order to grow your online store. You’ll discover how to use Google Analytics to track the performance of your marketing campaigns and campaigns’ results. This will help you determine what’s working and what isn’t so you can refine your strategy accordingly. You’ll also learn how to use Click Funnels to set up automatic email marketing campaigns and how to connect all the dots between your marketing efforts (e.g. SEO, content marketing, social media, etc.).
Who is the target audience?
The ideal audience for this particular course are entrepreneurs and business owners who want to take their businesses online. If you’re worried about the economy and want to ensure you make the right financial decisions to grow your business, this is the course for you! You’ll learn all the ins and outs of owning a business, including how to use a business entity (such as a LLC or corporation) correctly.
If you’re an entrepreneur who has already started a business and wants to grow it, this course will help you determine the correct pricing for your products (e.g. how much do I need to charge in order to make a profit?) The course will also teach you the entire process of getting your product from A to B without losing any money. You’ll finally have all the information you need to make the right decision and determine the correct pricing for your product.
What will you learn from this course?
Once you’ve completed the course, you’ll have the knowledge necessary to grow an online store. Here’s a list of everything you’ll learn:
- SEO
- Content Marketing
- Email Marketing
- Marketing Planning
- Web Analytics
- Cost-Benefits Analysis
- How to use a Business Entity (LLC or Corporation)
- Financial Analysis for Businesses
- Product Development
- Legal and Regulatory Issues
- Sales and Market Research
- Price Strategy
- Operations
- Management
- Inbound Marketing
- Business Planning
- Operations Management
- HR Management
- Financial Analysis
- Bookkeeping
- Legal and Regulatory Issues
- Responsible Care and Conduct
- Business Strategy
- Production
- Distribution
- Market Segmentation
- Pricing Strategy
- Operations
- Sales
- Marketing Management
- Lead Generation
- BizEaze Consulting
How will you learn this material?
The course is essentially self-learning. You’ll learn the material by doing (i.e. working through the examples). You’ll also communicate with the instructor via email. Throughout the course, you’ll also have access to an interactive learning platform (i.e. Canvas) where you can ask questions and get clarifications from the instructor.
Are you looking for an e-commerce store but don’t know where to start? Are you looking to grow your business using the internet but don’t know where to begin? This is the course for you! Learn all the basics necessary to get your business online and start marketing today!