Have you heard of the Online Marketing Bureau? If not, then you should probably check them out. The OMBI was founded in 2013 and is one of the premier marketing agencies in the mobile app space. They help app developers and businesses grow by aligning their promotional efforts across several platforms.
Top-Notch Digital Marketing Team
The great thing about OMBI is their extensive experience in the digital marketing space. They have over 20 years of combined experience and have worked with some of the biggest brands in the industry. You can rest assured that when they tell you to do something, you’ll know exactly what to do.
Because of their expertise, they are able to provide sound advice on how to take your mobile app to the next level and how to make the most out of your limited resources. However, they don’t just provide advice – they actually do all of the work for you! When you engage with the team at the Online Marketing Bureau, you’re getting the benefit of over 20 years of combined experience in digital marketing.
Get A Free Consultation
The best part about partnering with the OMBI is that you’re not just getting advice. They’re actually going to give you tools to take your mobile app to the next level. Their goal is to help you succeed and make as much money as possible from your mobile apps. To that end, they have developed an entire digital marketing stack for you to use at your leisure. This includes several apps that will help you track the performance of your campaign, automate marketing processes, and much more.
The great thing about these tools is that they’re all completely free. Furthermore, they are all completely customizable – so you can change the way they behave and how they interface with each other according to your specific needs. This means you don’t have to worry about any limitations imposed by the vendors themselves. You’re free to try out different marketing strategies and see which ones work best for your needs.
Use Your Phone’s GPS For Most Accurate SEO
If you’ve ever shopped at a brick-and-mortar store, you probably know how important good ol’ fashioned GPS is in finding your way around. The same concept applies to digital marketing and SEO. When you input your ZIP code, the service will send you a list of nearby SEO agencies that can help you with your digital marketing efforts. It’s a quick and easy way to find the best firm for the job without having to do all of the research yourself.
Searching for an SEO company on your own can be pretty daunting. After all, how do you know what kind of experience they have if you don’t know what to look for? You can use the tool above to easily find a top-notch SEO agency that specializes in mobile apps. With that, you won’t have to worry about finding the right fit for your needs.
Use Multiple Accounts For Testing Different Campaign Configurations
Anyone who’s spent any amount of time in the digital marketing world knows that account management can be pretty tricky. You have to make sure that you don’t run into any errors or glitches that could potentially cost you a lot of money. That’s why many agencies that specialize in digital marketing will give you multiple accounts so that you can try out different campaign configurations without risk. This could be a good idea for you if you’re just starting out or if you’re looking for a way to test the waters with different marketing strategies.
If you’ve never tried out digital marketing, it’s a great idea to create several accounts with different providers. This way, you can see which ones do the trick and which ones you should avoid like the plague.
Track Campaign Performance From Day-To-Day
The importance of tracking the performance of your digital marketing campaign cannot be overstated. It’s crucial to know what’s working and what isn’t so that you can continuously improve your strategy. This can be incredibly difficult if you don’t have the time to manually keep track of all of your stats. That’s why you should create a spreadsheet that tracks all of the relevant data for your SEO, email marketing, and much more.
You can also use the spreadsheet to record your monthly marketing expenses so that you can create a spending plan for the coming month. Without this, it’s very easy to run into money problems because you never know when an unexpected expense will come up. Recording your expenses in this manner will also allow you to properly track your income and expenses. If you report all of the income from your mobile apps and track all of the expenses, including hosting fees, you’ll be able to determine how much money you’re actually making off your apps.
Use Event Tracking For Identifying Best Time To Promote
Just because a sales person doesn’t immediately respond to your email campaign, it doesn’t mean that they completely disregarded your message. They may have just been out of the office at the time or may have been having a bad day. If you haven’t noticed, some industries tend to be more active at certain times of the year. This is why you should look into using event tracking tools so that you can see patterns of behavior and know when to promote your app.
Even if you’re not sure what events would be most helpful to focus on, you can use the tool above to easily find the relevant dates for your industry. For example, if you’re an adult toy company and your target audience is very busy in the early months of the year, Valentine’s Day, Easter, and Christmas are going to be the biggies. Knowing this information will allow you to properly position yourself in the market and ultimately get better results.
Back-To-Basics With These Techniques
If you’ve ever been to an agency’s website, you’ll notice that they don’t offer much in the way of value-added services. This is because there’s no need for additional services when you have a perfectly viable strategy already in place. When you’re just starting out and don’t have the money to spend on expensive consultants and premium-quality software, these basic techniques will get you pretty far in the right direction.
However, don’t underestimate the value of these tools – they’re extremely helpful for anyone who’s trying to make more money off their mobile apps. The great thing about these tactics is that you don’t need any special training to use them. As long as you have a phone and a computer, you can get started immediately. This makes them ideal for anyone who wants to try out different marketing strategies and doesn’t have the time to commit to learning a new set of tools.