If you’re looking for a one-stop-shop for all your online marketing needs, you’ve come to the right place. We’re going to tell you everything you need to know about Online Marketing Bureau (OMB), including their mission, products, and a whole lot more.
We know how hectic life can be, and how much time we all need to spend running from one task to the next. That’s why we’ve put together this FAQ. We want to provide you with all the crucial information you need to make the right choice and be confident that OMB is the agency for you.
Whether you’re just getting started in your marketing journey or you already have some experience, this information will help you make the right decision. Be sure to bookmark this page as you’ll come back to it time and time again as you navigate the world of marketing online.
What Is OMB’s Mission?
To be honest, we weren’t really sure what to call this section. Some people refer to this as the “mission statement” of the company but that doesn’t seem to be correct. What we’ve come up with is the “mission,” which, as you’ll soon find out, is more descriptive and also quite a bit more useful.
“Our mission is to provide marketing services that bring in the revenue and grow the business… We want to be the first choice for anyone who is looking for marketing services, regardless of their size or industry,” said OMB Director of Marketing, Megan Jones, in an interview with MarketingCharts.
So what does this mean? Simply put, OMB’s mission is to strategically grow revenue and business via online marketing and advertising.
In practical terms, this means they will work with you to develop a comprehensive digital marketing strategy that will give you the best possible shot at boosting your bottom line. They may develop websites, run advertising campaigns, or analyze traffic to determine the success of past campaigns. They may also provide SEO (search engine optimization) services, PPC (pay per click) advertising, or content marketing to name just a few.
What Is OMB’s Approach To Digital Marketing?
Speaking of which, OMB’s approach to digital marketing isn’t as cut-and-dry as one might think. While their services do center around digital marketing strategies, they don’t operate in a vacuum. In fact, OMB often works with companies to implement marketing programs and to establish benchmarks for measurable results.
For example, if you’re looking for an SEO company and you don’t have the time to monitor and analyze the results of your SEO campaign on your own, OMB is a perfect choice. In these cases, they will work with you to set up a steady stream of marketing activities so you can closely monitor the progress and results of your campaign. Once you’ve established relevant metrics, you can evaluate whether or not the effort was worth it.
On the other hand, if you’re looking for a company that specializes in running advertising campaigns, you might want to consider a different agency. One of the main differences between OMB and other advertising agencies is their focus on results and their approach to getting them. OMB won’t promise you that every ad they run will bring in the revenue you’re looking for, but they will give you an excellent return on your investment. A key component of this is establishing realistic and measurable goals. Once you’ve established these goals, you can track your progress and be confident that you’re moving in the right direction.
Another important aspect of OMB’s approach is establishing a strong foundation of analytics. Since they work with various businesses of all sizes, they understand the importance of having sound strategic planning, solid KPIs, and trackable results. As a small business owner, you may not have the time to sit down and manually enter the numbers each month. That’s why OMB has developed automated systems to track all of this for you, so you can have more time to focus on what actually matters to you – running your business.
What Is OMB’s Culture?
“We pride ourselves on our people. To us, our clients are our family, and we want to ensure that our employees are having fun while working hard. We want to create a work environment where everyone feels comfortable offering suggestions and having an open dialogue. In turn, this will help everyone become a better, more effective partner in creating strong marketing strategies,” said Jones in the same interview with MarketingCharts.
As a marketer, you may be used to a culture of secrecy and hierarchy. OMB isn’t like this at all. In fact, they actively encourage their employees to be as open as possible, to encourage collaboration and cross-training. For example, one of their employees may specialize in SEO, while another may specialize in PPC. By getting some training in SEO and then PPC, you could potentially end up generating more leads for your business.
Comprehensive Review Of OMB
Now that you know more about OMB, it’s time to dive into our comprehensive review of the company. As stated earlier, we couldn’t think of a better place to start than their website. That’s because the website is actually quite comprehensive and offers a ton of value. If you’re looking for a one-stop-shop for all your online marketing needs, visit [OMB website] to get started.
One of the first things you’ll notice is that the website is quite easy to navigate. This is an important point; often, when reviewing a marketing agency, you’ll find a confusing, hard-to-navigate website, where the copy (website content) is difficult to read and the forms don’t seem to match up. In those types of websites, you’ll often find some pretty frustrating experience, especially if you’re the kind of person who needs a little bit of help from Google to figure out what to do next.
OMB’s website isn’t like that at all. For a start, the copy is easy to understand. Also, the contact forms are pretty straightforward and match up with what you’d expect to see on a basic business site. In addition, the design of the site is quite smart – something you don’t always see from a marketing agency. For example, most marketing agencies will use bright, distracting colors and eye-catching images to try to grab your attention. OMB knows exactly what they’re doing and they use solid colors and a simple layout, which makes everything easy to find and understand. This attention to detail is what makes the difference in a nutshell.
Now, let’s jump into the specifics of what OMB offers.
This is the bread and butter of OMB. Simply put, they provide all kinds of marketing services for businesses, including strategy, execution, and measurement. To give you some perspective, here’s a quick summary of what they offer: