Forbes has estimated that the average American household spends over 4 hours per day (or 13% of their waking hours) using digital devices, such as smartphones and laptops. Moreover, 90% of people claim that they get most of their news from online sources.
With so much time spent online, it’s no wonder that businesses are taking note and are starting to explore the potential of online marketing to grow their business.
Why Should You Use An Online Marketing Bureau?
As a business owner, entrepreneur, or marketer who is looking to grow your business, you might be considering the option of using an online marketing bureau to manage your social media accounts, optimize your website for maximum search engine visibility, and analyze the behavior of your email subscribers. Having a team of experts that can take care of all online marketing activities for your company, while providing you with professional and high-quality results, is a great option.
What Sets An Online Marketing Bureau Apart From Other Services?
An online marketing bureau is different from a social media agency or a digital marketing agency in that it typically provides a variety of services, ranging from strategy through execution. Moreover, unlike most agencies that specialize in one area of digital marketing, a good ol’ fashioned online marketing bureau should be able to provide expertise in all facets of the industry, from SEO to digital marketing strategy, content creation, and social media management. Essentially, you’re getting the “one-stop-shop” for all your online marketing needs.
The benefits of having a team of experts that can draw from a wealth of knowledge is great for the busy entrepreneur or business owner who doesn’t have the time to manage their own social media accounts, website, and email marketing campaigns. And let’s be honest, as entrepreneurs, we all know how difficult it can be to find the time to focus on a single area of your business, while neglecting the others.
How Do I Find The Best Online Marketing Bureau For My Business?
If you’re looking for the best possible team of experts to take care of all your online marketing activities, including researching and managing your social media accounts, optimizing your website for maximum search engine visibility, and analyzing the behavior of your email subscribers, then consider the following:
- Experienced Marketing Experts
- Former Executives / Presidents from Fortune 500 Companies
- Bold And Beautiful Websites
- Attractive Online Marketers Who Aren’t Afraid to Be Different
- A Dedicated Account Manager Who Will Stay Up-to-Date On All Aspects of My Business
The decision shouldn’t be difficult for you, the entrepreneur or business owner, if you’re searching for the best possible team of experts to take care of all your online marketing activities, including researching and managing your social media accounts, optimizing your website for maximum search engine visibility, and analyzing the behavior of your email subscribers. Simply follow the guide below to find the best team, for your unique set of needs.
How Do I Choose The Right Social Media Platform?
If you already have a social media account (e.g., Twitter, Facebook, or LinkedIn) for your business, then this step is pretty easy. Just choose one that you feel comfortable with and that provides you with the best overall opportunity to connect with your audience.
If you’re looking for a place to connect with other businesses, consider creating a LinkedIn group. There, you can provide value by sharing resources, learning from each other, and promoting your own content.
If you’re looking to grow your business through social media, then begin by building and engaging with a community of people who have a shared interest in your product or service. Moreover, make sure to engage with your audience on a regular basis. Consistent, engaging content will help you grow your account and gain credibility with your audience.
How Do I Build My Social Media Account?
Once you’ve chosen a social media platform, the next step is to build your account. This process typically involves performing a series of keyword searches, on a regular basis, to identify content that is most appealing to your target audience. Moreover, be sure to build a solid foundation for your account by posting regularly and consistently, until you reach a point where your account starts to gain credibility with your audience. Doing so will help you gain popularity within the community and establish yourself as an expert in your field.
There are many platforms, including LinkedIn, that can be used to create and manage social media accounts. Simply use the following guide to help you build your LinkedIn account:
What Is The Most Suitable Linked With My Business?
Once you’ve built your account on LinkedIn, you can access your dashboard, located at the top of the page. Here, you’ll see a list of the most suitable LinkedIn profiles and groups, associated with your business. To add a linked profile or group, click the “+Add Group” or “+Add a LinkedIn profile” button, respectively.
These platforms allow you to create and join groups, based on your interests and the topics you’re passionate about. Moreover, by joining these groups, you can gain access to a variety of groups, ranging from industry-related topics, to hobbies and interests of the group’s members. You can even find groups for specific locations, or cities, if you’re based in one place, but work remotely from another.
In order to find the best possible LinkedIn groups for your business, perform a search, using the keywords, “professions that need jobs” (or similar). This will return a variety of results, including groups that are explicitly targeted at job seekers, alongside groups that are aimed at supporting employers.
How Do I Get My Audience To Visit My Website?
If you own a website, then the next step is to use the knowledge you’ve gained from building your social media account to drive traffic to your site. To do this, use the following strategies:
- Include relevant and valuable information on your site
- Offer a free downloadable eBook
- Use an SEO-friendly domain
- Design your site with the user in mind
- Use content that is fresh, and unique
- Incorporate video and podcasts
- Stay updated on all the latest news
These strategies will help you drive traffic to your site, from organic searches, as well as social media platforms, such as Twitter. Just remember, nothing replaces the presence of another human in your sales funnel. No amount of clever advertising will substitute for a salesperson offering you amazing value. So, work hard to build relationships with potential customers, via social media and elsewhere.
In summary, a good ol’ fashioned online marketing bureau should be able to provide expertise in all facets of the industry, from SEO to digital marketing strategy, content creation, and social media management. Moreover, being a one-stop-shop for all your online marketing activities, is a great option for busy entrepreneurs or business owners who don’t have the time to manage their own campaigns, on a daily basis.