No matter where you are in the world, local businesses struggle to compete with online Marketers who offer huge global reach, and the ability to target specific groups of people.
Though many businesses operate digitally today, traditional methods of marketing still exist. And what could be more traditional than selling your products or services face-to-face, through networking, and word-of-mouth?
Whether you’re a local small business or a multinational brand, there are several ways to gain publicity and grow your customer base online. And the best part is that you don’t necessarily need a sizable budget to get started. You just need to know which avenues to pursue, and how to position your products or services in order to be discoverable.
Here, we’ve compiled a short list of some of the most renowned online marketing agencies, based in the Naples area. Hopefully, this list will provide you with some good ideas for attracting potential customers to your business.
1. GoDigital Marketing
GoDigital is one of the biggest and most established online marketing agencies in the industry, with nearly 20 years of experience. With head offices in Cardiff, UK, and offices in 15 more cities across the world, the company is able to offer exceptional global reach.
Thanks to its pioneering work in the area, along with its global headquarters, GoDigital is uniquely placed to take on large multinational companies, as well as small businesses looking to enter the international marketplace. The company also provides a proprietary marketing platform, GoOnline, which integrates SEO, social media, and email marketing.
If you’re looking to grow your business in the digital world, GoDigital is a name you need to know.
2. Elevation Marketing
Elevation Marketing is the marketing arm of Elevator Media, a marketing agency that specialises in digital marketing and marketing automation for businesses, brands, and agencies.
As the name suggests, Elevation Marketing aspires to bring the magical combination of marketing technology and marketing expertise to clients. One of the agency’s key strengths is its people – the specialists in digital marketing know exactly what makes a business special, and how to communicate that to potential customers.
The agency was originally set up to help brands get more out of social media, and has since expanded to incorporate all forms of digital marketing, including search engine optimisation (SEO), email marketing, and website design and development.
If you’re looking for an agency that can offer a complete digital marketing solution, Elevation is a name you need to remember.
3. Future Inc.
Future Inc. is a forward-thinking company that aims to shake up the way businesses operate, by using technology to solve everyday problems. One of the UK’s biggest agencies, with 19 offices across the country, Future Inc. specialises in digital marketing, with expertise in SEO, PPC (pay per click), social media, and email marketing.
Since its inception in 2001, Future Inc. has always maintained its distinct UK brand identity, while incorporating global best practices, methodologies, and technologies to provide high-quality service to its customers worldwide.
With a mission to ‘give every business the digital marketing strategy it needs to flourish’, the company aims to help businesses succeed in the digital world by providing intelligent and cost-effective marketing solutions.
Future Inc. works with businesses of all sizes, from start-ups to international brands. Whether you’re looking for a completely fresh approach or an agency that can help you improve and optimise your existing strategy, the company is ready to help.
One of the oldest and most established agencies on this list, ZenithOptimedia was founded in 1994 and is based in London, UK. With a global team that operates across the world, the agency is uniquely placed to service businesses globally.
As well as exceptional marketing experience, ZenithOptimedia is also home to the world-class Bristol Digital Marketing Hub, which provides businesses with the resources they need to succeed in the digital world. Bristol is a hub for businesses operating in the digital sphere, with a vibrant culture, fantastic cuisine, and beautiful sunsets – the perfect backdrop for an advertising campaign.
The Bristol team at ZenithOptimedia can develop an effective digital marketing plan that will help your business to flourish in the digital sphere. Whether you’re looking to improve your SEO, gain more customers, or increase sales, the Bristol team is ready to help you.
The final entry on this list is HubSpot, an online marketing agency based in San Francisco, California that was founded in 2006 and is currently valued at over $15 billion.
Focusing on customer experience (CX) and inbound marketing, the platform helps businesses to establish themselves as knowledgeable and credible sources of information, while also encouraging potential customers to engage with the brand via online channels.
The strength of HubSpot’s marketing platform, combined with its experience in inbound marketing, makes it a name to watch in 2018.