Everyone needs a side-hustle or an extra source of income, and for many of us, that means becoming an online marketer. The demand for SEO (search engine optimization) professionals is at an all-time high, and with the right training, you can become a full-time online marketer and make a living off your expertise.
You might be wondering how you can turn your full-time job into a side gig or a second source of income. You could start by looking for opportunities within your current role, but you’d be wise to consider alternative ways of earning money online. That’s because although SEO is a fast-growing field, it can still be quite difficult to earn a living from solely online marketing. Here’s a step-by-step guide that will teach you how to become an online marketing expert in 3 months so you can start your side-hustle and make a living out of your expertise.
Online Internet Marketing Expert
One of the things that makes SEO so attractive is that there’s a lot of opportunity for growth. As the industry grows, the competition for customers gets tougher. This is why it is essential to constantly be learning and expanding your knowledge as an SEO professional. With each new update to SEO algorithm’s, the information becomes outdated and you will have to learn again.
While it is important to keep up-to-date with SEO trends and algorithms, you must not neglect the fundamentals. Instead of looking at the latest blogs or listening to the latest podcasts to learn about SEO, you should try to find a mentor who can teach you the tried-and-tested methods that got your industry to where it is today. With these methods, you can be certain of reliable results and high performance regardless of the industry changes.
Find Your Niche
The first step to turning your job into a profitable side gig is to find your niche. When applying for jobs as an SEO professional, you will be asked to list your skills and experience. Although it is important to have the right skills and experience, you should not put too much emphasis on your education because you can always learn new things. Instead, you should look for job opportunities that match your skills and interests. If you identify a gap in the market, you can be sure of plenty of job opportunities.
For instance, if you have experience in copywriting and want to specialize in SEO content for business clients, you should consider applying for a job as an online marketing expert copywriter. To ensure you stand out from the crowd, prove to the employers that you are a professional in your field and have the skills to back it up. This will make you much more attractive to potential employers and allow you to charge more for your services.
Diversify Your Income
If you are looking for a way to make a living online, it’s essential to look for alternative sources of income. Having a second or even a third source of income means you can afford to be less risk-averse with your time and can afford to take more opportunities. The more you can earn, the more you can afford to lose. Having a stable monthly income from a variety of sources allows you to spread the risk should one of your initiatives fail. It’s always good to have a Plan B in case Plan A doesn’t work out.
Get To Work
The final step in this step-by-step guide to becoming an online marketing expert is to get to work. If you want to turn your full-time job into a side gig or a second source of income, the first thing you need to do is apply for the job. Remember, you’re not looking for a job to build a business. You’re looking for a job to help you make a living. If you can’t find suitable work that pays well, consider investing in your own business or looking for contract work. You might be able to get a small amount of money to cover your expenses if you’re working for a client who is willing to pay for your services. However, you should not expect to make a full living from this. At best, you’ll make a decent living. You can also look for side-hustles in high-demand industries like web development or content curation where you can connect with brands and businesses who are looking for online marketing experts to help drive their digital marketing activities. These are the most profitable industries because there’s so much opportunity for growth and they’re always looking for qualified experts to help them expand their business. Consider focusing on smaller brands and businesses who are just getting started in their journey to digital marketing. Although it might be difficult, it’s a golden opportunity to prove yourself and build a brand for yourself.