10 Online Summer Courses for Digital Marketers

In today’s world, the lines between work and leisure, college and university, and even friend and family all blur. Working remotely through online courses is becoming a common experience for many. There are many reasons why someone might want to take an online course in the summer, but here are just a few:

Personal Learning Experience

Although many successful businesses are run from a kitchen table, there is a wealth of knowledge to be gained from formal educational institutions. However, it can be difficult to balance work and study, especially in the summer when you’re looking for ways to make more money. Taking an online course in the summer can allow you to study when and where you want, without worrying about your schedule. In the words of American author and philosopher Benjamin Franklin, “An investment in knowledge is never lost.”

Flexibility To Pursue Other Interests

If you’re passionate about music, you can take a Music Business course in the summer with one of the best music schools in the United States, the Berklee College Of Music. Berklee is well-known for their online courses and massive campus tours. You’ll learn everything from performance arts to music production and marketing. You can even take a course in classical music and business together!

Similarly, if you’re interested in fashion, you can study business with a specialization in fashion marketing at the Fashion Institute of Technology. You’ll have the opportunity to take classes like Analytical Perspective On Marketing or Innovation In The Fashion Industry as well as gain real-world experience with a part-time job. You can even build a resume for the summer and then apply for full-time work in the fall, which can help you balance your work and study. For more information, visit their website.

Make More Money

According to the Bureau of Labor Statistics, employment rates for computer and information science degrees jumped 12% between the years 2015 and 2024, and that trend is expected to continue.

If you’re looking to make more money in the coming year, you could major in business or marketing and then pursue a job in one of these fields. However, even if you don’t end up working in an office, you can still make a decent amount of money through online marketing and sales. Udemy is one of the biggest providers of online marketing and business degrees, with many of their courses revolving around marketing and sales. With affiliate marketing, you’ll learn how to promote products on social media platforms like Twitter and Facebook as well as how to get paid for referring customers to a particular website or app. In the words of Shannah Carethers, director of content marketing at HubSpot, “The best thing about this particular job opportunity is that you’re creating your own schedule. You can study when and where you want. There’s no commute, and you’re not restricted to a certain location. It’s pretty flexible.”

Avoid The Summer Slide

If you’re in high school or college, you might be familiar with the dreaded summer slide. Between mid-June and early July, your grades can take a sharp decline, and many students feel overwhelmed by the sheer volume of work. If you’re serious about getting good grades this summer, you might consider taking an online course. Summer sessions on college campuses are often shortened, which can leave you with lots of free time. During the summer months, you can complete all of your assignments as quickly as possible so that you don’t have to worry about falling behind.

Learn From Experts

One of the things that make online courses so attractive is that you have access to a wealth of knowledge and experienced teachers. It’s no secret that the quality of tutors and teachers can make a significant difference in your learning experience, so if you don’t have the skills to learn on your own yet, you might consider joining a community of students and gaining access to professional tutors. There are many platforms like Skillshare and Lynda.com that offer incredible resources for learning new skills and gaining experience with expert teachers and tutors. In addition, you can use platforms like Google Classroom, which connect teachers and students across the globe. You can even find subject-matter experts willing to help you out for just $25 an hour. If you want to learn more, check out these platforms and see what resources are available to you.

More Engagement

It’s no secret that universities can be highly social environments, and if you’re keen to engage with other students, you could take an online course in the summer. While many of the courses mentioned here revolve around learning new skills, many of the marketing opportunities that come with a bachelor’s degree also offer a great way to meet like-minded individuals and form networks. According to the 2016 BizEaze Marketing Benchmark Report, 95% of marketers said that developing strong business relationships was one of the most important things they did to succeed in their roles, and nearly 30% said they used social media to establish these valuable networks.

If you’re serious about learning new skills and gaining experience, taking an online course in the summer can be a viable option for you. By taking an online course, you not only reduce your working hours, you can also increase your productivity as you complete assignments at your own leisure. If you’re looking to take a course in the summer and can’t decide which one to choose, maybe it’s best to take a look at the list below and find the one that suits you best.