Northwestern Marketing Courses: Free Online Courses to Help You Build Your Brand

Now that you’ve finished your undergraduate studies, you are ready to enter the real world and look for a job. But without any experience, getting that first job can be tricky. That’s why you need to build your brand. Not just your resume, but your brand. Your reputation. Your portfolio. Your story.

The perfect way to start your job search is by taking a look at what is available online. The Internet is a treasure trove of information, and if you know where to look, you can find the information you need to establish yourself as an expert in your industry. That’s what we’re going to talk about today: how to make the most of the information available online to build your brand.

Northwestern University

Northwestern University’s Kellogg School of Management has established a distinguished reputation all over the world. One of the things that makes it so special is that it is one of the first universities to provide students with online degrees. This is a great resource for students who want to gain real-world skills while also being able to work remotely. In fact, with over 60% of the population now working remotely, having a university with an online presence is probably a good idea.

Northwestern University also offers specializations in Marketing that can help you to establish your career in this fast-evolving field. One of the courses is marketed as ”Introduction to Marketing.” This is a great option for those who want to build their brand quickly and effectively. In addition to providing you with the skills you need to get a marketing job, this course also allows you to further establish yourself as an expert in your industry. The course covers a wide range of topics, including marketing analytics, social media, digital marketing, and e-commerce. If you’re looking for an easy way to establish yourself in this competitive field, then this could be a great option for you.


Coursera is one of the world’s largest providers of online educational courses. With hundreds of thousands of courses available, you can find anything you want to learn. And if you can’t find the course you want to take, you can create your own. There are also a number of free marketing courses available via Coursera. Anyone can access these courses, regardless of whether you have a background in marketing or not. This is a great option for those who want to gain real-world experience without any of the usual barriers imposed by a typical brick-and-mortar university. And for those who want to specialise in marketing, Coursera has you covered.


Udacity is another massive provider of online courses, and one that focuses on technology and innovation. Like Coursera, Udacity offers a variety of free courses, including a full-blown marketing specialization. Udacity is also known for its entrepreneurship specialties, including marketing and business, so if you’re looking to build a career in corporate America, then this could be the perfect option for you. Many of Udacity’s courses are taught by some of the world’s best professors, and some even have access to exclusive content from the professors themselves.


EDX is an education platform that allows teachers who want to enhance their skills to conduct classes online. You can take an entire specialization in marketing and use it to build your career. Or, you can take a course in business and use it to further establish your expertise in marketing. The courses are highly interactive, allowing you to ask questions and give feedback. You can access your course material wherever you go, so long as you have a Wi-Fi connection. This can be a great option for those who are constantly on the move. Traveling for work is common, and a lot of companies provide their employees with free Wi-Fi hotspots in order to keep them connected and productive while on the job.

After you’ve explored the amazing world of online courses, the next step is to put your learnings to the test and enter the real world. If you want to be able to land a job in this highly competitive field, then you need to stand out from the crowd. And the best way to do that is by establishing yourself as an expert. You can start by taking the courses listed above, but if you want to go that extra mile, then you can find established experts in your industry and consult with them for assistance. They can assist you in placing your resume in the right hands, as well as give you guidance regarding your future career plans.