You may already know the answer to this question, but just in case you’re curious, the short answer is: Both.

The best kind of network marketing book for a beginner will vary depending on what you’re hoping to achieve. The first decision you need to make is whether you want to be digital or physical. The second decision you need to make is whether you want to write the book yourself or seek to hire a ghostwriter.

Digitally Self-Published

If you’ve decided to go the digital route, your best bet for a beginner’s network marketing book is probably going to be one of the many self-published e-books on the market. The advantage of digital publishing is that you don’t need to decide on a print run before you know how many copies you’re going to sell. The disadvantage of digital publishing is that you don’t have the tactile satisfaction of holding a physical book in your hand. You also don’t have the advantage of being able to draw on other authors’ works if you need to pad out your own book. Finally, you’re on your own for marketing purposes. You’ll have to rely on online platforms such as Amazon and other large social media networks to get the word out about your book.

Traditional Self-Published

If you’ve decided to go the traditional route, your best bet for a beginner’s network marketing book is probably going to be one of the many reputable traditional publishers out there. The advantage of traditional publishing is that you’ll be able to decide on a print run on the strength of your own book. The disadvantage of traditional publishing is that you don’t have the option of being digital. You’ll have to rely on physical copies of your book to be sold. Also, you’ll have to decide on a cover and formatting for your book before you can even begin to think about marketing it. Last but not least, you’re going to have to rely on others to distribute your book to potential readers.

What Should You Look For In A Network Marketing Book?

So you’ve decided to write a book about network marketing, but not sure which kind to choose? Here are some tips on what to keep in mind when selecting a network marketing book.

The first thing you need to check for is the quality of the book. There are many online platforms that you can use to validate the quality of a book before you buy it. Some of these platforms cost a little, but it’s definitely worth it. Even if you decide to go with a digitally self-published book, you can often find readers to beta test the product and provide feedback on your behalf. If the content is good, the feedback will be too.

The second important thing to keep in mind when selecting a network marketing book is the structure. A good structure will make the book much easier to navigate. While writing the book itself can be an enjoyable experience, you’re going to have to invest a good chunk of time in planning it and figuring out the right structure. If you decide to go with a self-publishing platform, they can often help you with the structural issues. If not, then you should consider going the traditional route and hiring an expert editor to help you polish your book before you print it.

The third important thing to keep in mind when selecting a network marketing book is the unique selling proposition (USP). A unique selling proposition is the unique value that your book provides to your potential readers. It’s basically the ‘catch’ that makes your book special and sets it apart from other books on the market. The better your unique selling proposition, the better your chance of convincing people to buy your book instead of the others. A good unique selling proposition will also provide you with a ready-made marketing message when you begin your marketing efforts. If you don’t have a unique selling proposition yet, you should consider writing the book yourself with the goal of providing value to your potential readers. Then, when you’ve finished the book, you can begin to think about ways to make it stand out above other books in its category.

The last thing you need to keep in mind when selecting a network marketing book is the price. Books about network marketing usually fall into two categories: affordable and expensive. The more expensive the book, the more valuable the information it contains. However, if you’re looking for a basic guide, you can often find cheaper options. It really depends on your needs. If you need a reference, you can find a variety of books at decent prices. On the other hand, if you need real guidance, you might want to consider paying a little extra for a quality book.

The Takeaway

If you’re looking for a basic primer on network marketing, you can often find a better deal on an inexpensive book. However, if you want to delve into the theory and get real-life examples, you may need to pay a little more for a quality book. Regardless of the type of book you end up selecting, remember to purchase a copy for yourself to read as well. By doing so, you’ll be sure to learn something new and be able to add it to your growing library of knowledge.