Instagram is one of the biggest social media platforms around currently, with over 1 billion active monthly users. This makes it a potentially lucrative market to be in. However, connecting with this audience can be difficult; specifically, learning how to market on Instagram can seem nearly impossible unless you know where to start. Fortunately, there are several reputable platforms where you can learn how to market on Instagram – and beyond.
Top-Notch Instagram Marketing Courses.
It’s no secret that the world of digital marketing is changing, with more and more influencers and content creators utilizing platforms like Instagram to connect with, and inspire audiences across the globe. This trend makes it easier for consumers to find the content they’re looking for, but also opens up a HUGE opportunity for anyone who wants to get into the industry. If you’re passionate about fashion, style, and trends, then learning how to market on Instagram can help you stand out from the crowd.
The following are four different, yet equally reputable and trustworthy, platforms where you can learn how to market on Instagram.
Udemy
Founded in 2008 and currently claiming over 2.4 MILLION students, Udemy is the leading platform for online courses and tutorials. With dozens of marketing-related courses to choose from, you’re bound to find something that sparks your interest – and if you don’t, they’re pretty confident that you’ll be able to find a good fit.
In addition to allowing you to learn from the comfort of your home, Udemy also provides a certificate of completion for each course – meaning you’ll have proof that you’ve completed a formal education in the field. And like many other platforms, Udemy is expanding its line of courses to include specialized courses for those in the fashion, style, and beauty industries.
Tribooi
If you’re looking to take your Instagram marketing skillset to the next level, then you need to check out the following course from Tribooi. Completing this 6-week online course will put you ahead of the curve; not only will you have the opportunity to learn from industry experts, but you’ll also be able to develop a solid foundation for further study in marketing and digital marketing.
The course will walk you through the steps required to create a profitable Instagram account from the ground up, including:
- Setting up your account
- Curate content that will engage with your audience
- Growing your audience through relevant and interesting content
- Measuring the effectiveness of your campaigns & analyzing results
- Presenting yourself as a thought leader in your industry
- Proactively reaching out to potential customers through e-commerce, events and promotions
- Creating visual merchandising for your store
- Monetizing your Instagram account
- Building a brand advocacy program
- Integrating Google Analytics and Facebook Ads
- Acquisition, Retention & Growth of Customer Personas
- Marketing Channels & Innovative Campaigns
- User Behavior & Analytics
- Optimizing Website Conversion
- Online Reputation Management & Monitoring
- Inbound Marketing and Blogging
- E-commerce Marketing Strategy & Planning
- Social Media Management
- Content Strategy & Planning
- Market Research and Analysis
LinkedIn Learning
Linkedin is one of the biggest social media networks currently, with over 250 million active monthly users. And what’s exciting is that it’s completely free; all you need is a LinkedIn account to take part in the discussions and activities on the site. And while most people might think of LinkedIn as a platform for finding and connecting with potential employees, the platform is evolving to include online courses that teach you how to market on LinkedIn.
One of the newer courses on LinkedIn is the following 6-week, certificate-based program developed by Future Inc. If you’re interested in taking your Instagram marketing skillset to the next level, then this is a great choice as it will equip you with the knowledge and practical skills necessary to succeed in the field.
Skype Inc.
If you’re looking to take your Instagram marketing skillset to the next level, then you need to check out the following course from Skype. Completing this 10-week online course will put you ahead of the curve; not only will you have the opportunity to learn from industry experts, but you’ll also be able to develop a solid foundation for further study in marketing and digital marketing.
The course will walk you through the steps required to create a profitable Instagram account from the ground up, including: