Have an online store you want to promote? Or have an established store but want to grow your audience? You can use YouTube to attract potential customers to your online store. In this blog post, we’ll discuss how to market your store using YouTube.

Step one: Create a YouTube channel

You can create a YouTube channel in a few minutes with your Google account. Just visit the channel’s homepage and click on the Create button near the top of the page.

You’ll see a dialogue box where you can enter a video description and select a category for the channel. Enter a brief title for the channel in the space below the description box and then click on the Create button.

Unless you have a really long YouTube description, you can leave the default settings for the video’s content and privacy settings and then click on the Publish button.

Step two: Build a community around your channel

Once you’ve published your YouTube video, you can take advantage of the platform’s functions to interact with your audience and encourage them to subscribe to your channel. To do this, click on the Subscribe button on your channel’s homepage.

This will open up a video dialog box where you can ask viewers to subscribe to your channel. You can also put a “thumbs up” icon next to the subscribe button to indicate that people are engaging with your content and helping to grow your channel’s credibility.

Step three: Use keywords in your headlines, descriptions and tags

To ensure your videos reach the right audience, you should include important keywords in your headlines, descriptions, and tags. To find the best keywords for your videos, use a free tool like Google Keyword Planner. Don’t worry — it’s totally free. Just search for “Keyword Planner” on the Google Play Store.

When including keywords in your content, make sure to keep them in the right context. If you want to target a specific group of people, incorporate the keywords into your headlines and descriptions to trigger the right responses. For example, if you’re selling ice cream, but your video’s content relates to skin care, don’t just use the word “ice cream,” you should incorporate it into your video’s content to increase the odds of your video being discovered.