Are you looking for a new challenge and want to change your career path? Do you want to become an expert marketer? If so, then this is the right place for you! The marketing graduate certificate online is the perfect opportunity to gain in-demand skills while pursuing your MBA or Master of Science in Marketing (MScMktg).

The certificate is an accredited certification that can be attained through an online learning program. It is ideal for those interested in pursuing a career in marketing or who want to enhance their existing skill set. Earning the certificate can also be a stepping stone to further studies in marketing, digital marketing, or social media.

Additionally, the marketing graduate certificate is approved for Professional Development Units (PDUs) by the International Association of Advertising Agencies (4A’s). If you’re an independent contractor, this is a great option to earn continuing education credits while working. Finally, the marketing graduate certificate is valid for two years, which makes it perfect for retraining or furthering your career. With so many benefits, why wouldn’t you want to pursue this certification?

Curriculum

The marketing graduate certificate is an accredited certification offered through the University of Phoenix’s School of Integrated Marketing Communication. The curriculum consists of 25 courses spanning over 10 weeks, with several learning tools and resources available to students.

Courses include both theoretical instruction and hands-on experience. Students will begin by studying basic marketing concepts and tools, such as marketing analytics, market segmentation, and product management. They will also learn how to analyze marketing campaigns and conduct marketing audits. Students are then provided with an opportunity to specialize in a specific area of marketing, for example, consumer insights, marketing strategy, marketing analytics, or digital marketing.

Why Marketing?

The demand for marketers has increased significantly in the last few years, which means there’s a lot of job opportunities for you! The U.S. Bureau of Labor Statistics predicts that the number of marketing jobs will rise 19% from 2016 to 2025, which is much faster than the average for all occupations. So, if you’re interested in a career in marketing, then this is a great place to start your studies.