The Covid-19 pandemic came as a terrible blow to the Masters in Marketing degree programmes. Not only were classes postponed, but also entire careers were put on hold. Applications for job opportunities in fields such as marketing dropped sharply, as those looking for new work found it difficult to keep their jobs, and those in marketing found it difficult to gain new clients.
Despite the pandemic, the demand for degrees in marketing remained high, as many students took the opportunity to further their education and gain new job opportunities. It is expected that by 2030 the demand for marketing professionals will double, due to the growing influence of online learning and the rise of digital marketing.
Why Study Marketing?
The Covid-19 pandemic came as a terrible blow to the Masters in Marketing degree programmes. Not only were classes postponed, but also entire careers were put on hold. Applications for job opportunities in fields such as marketing dropped sharply, as those looking for new work found it difficult to keep their jobs, and those in marketing found it difficult to gain new clients.
Despite the pandemic, the demand for degrees in marketing remained high, as many students took the opportunity to further their education and gain new job opportunities. It is expected that by 2030 the demand for marketing professionals will double, due to the growing influence of online learning and the rise of digital marketing.
Key Facts About The UK’s Marketing Degree Demand
·There are currently over 150,000 Marketing students in the UK. This is an increase of 15% in a year.
·The largest growth in demand is predicted to be in the B2B (business-to-business) marketing specialisms, with 22% growth. This is expected to attract 125,000 new students by 2030.
·The popularity of online learning has resulted in a 72% rise in the number of hybrid and online marketing courses in the UK.
The Impact Of COVID-19 On The Masters In Marketing Degree Programme
The Covid-19 pandemic came as a terrible blow to the Masters in Marketing degree programmes. Not only were classes postponed, but also entire careers were put on hold. Applications for job opportunities in fields such as marketing dropped sharply, as those looking for new work found it difficult to keep their jobs, and those in marketing found it difficult to gain new clients.
Despite the pandemic, the demand for degrees in marketing remained high, as many students took the opportunity to further their education and gain new job opportunities. It is expected that by 2030 the demand for marketing professionals will double, due to the growing influence of online learning and the rise of digital marketing.
Where Do I Start?
Even before the Covid-19 pandemic, the job market in marketing was highly competitive. According to LinkedIn, there are now over 150,000 Marketing students in the UK, with only one in three students in a UK university predicted to get a career in marketing. If you are looking for a career in marketing, start your education today!
With the ongoing developments in learning technology and the growing popularity of elearning, the UK has a variety of online learning programmes dedicated to teaching you everything you need to know about marketing.
The UK’s Digital Marketing Institute (DMI) has designated 2020 as the ‘International Year of Digital Marketing’, with events dedicated to celebrating the impact of digital marketing on our society.
Events such as the London Marathon saw over 26,000 participants take to the streets to raise money for charity. But because of the pandemic, the events had to be virtual. So, while the spirit of the London Marathon was alive, the competition was not.
DMI Covered By The Press
In March, the DMI became the first-ever social marketing campaign to capture the public’s imagination, when it launched a masquerade ball as a means of bringing the joy of parties into the post-pandemic world.
The campaign was covered by both The Times and The Guardian, with The Guardian proclaiming, “The masquerade ball is a masterclass in combining marketing and digital marketing,” and The Times dubbing it “the UK’s biggest marketing campaign ever”.
Why Study Marketing In Finland?
If you are looking to further your education and want to work in a high-skill environment, studying a brand marketing degree in Finland could be a great option. Not only does Finland offer a wealth of opportunities for students, but also for graduates. Thanks to the country’s highly-regarded Bachelors and Masters, combined with its superb infrastructure and employment opportunities, there are a lot to love.
Finland also benefits from having a very high life expectancy. According to the World Health Organization (WHO), the average Finn will live to be 83.4 years old. This is approximately seven years longer than the UK’s average life expectancy.
Last but not least, we want to mention that Finland is among the top 15 countries in the world for women’s empowerment. The country also has one of the most competitive employment markets in the world, with very high growth and hiring projections.
The Future Of Marketing
The future of marketing is undoubtedly digital. With the ongoing developments in learning technology and the growing popularity of elearning, the UK has a variety of online learning programmes dedicated to teaching you everything you need to know about marketing.
The UK’s Digital Marketing Institute (DMI) has designated 2020 as the ‘International Year of Digital Marketing’, with events dedicated to celebrating the impact of digital marketing on our society.
Events such as the London Marathon saw over 26,000 participants take to the streets to raise money for charity. But because of the pandemic, the events had to be virtual. So, while the spirit of the London Marathon was alive, the competition was not.
Which City Should I Study In?
When choosing a city for your studies, make sure that campus life is something that appeals to you. You also want to make sure that the city is easy to get to by public transport from wherever you are located. This way, regardless of whether you are stationed in a hallway or a bedroom, you will always be able to make it to your lectures and tuition free.
Depending on what type of job you are looking for, pick a city that is either well-known for its professional services (finance, law, and accounting), or manufacturing (textiles, chemicals, and manufacturing).
Which Country Should I Study In?
If you are looking for a country to study abroad, choose Netherlands. You will not only be studying in a beautiful country but also in one of the best-ranking schools for global commerce. According to Oberlo, the Netherlands is among the top 10 countries that offer the best quality of life. Life in the Netherlands is generally considered to be very healthy. The country also encourages its citizens to be active, with 80% of the population classified as being either active or athletic.
Netherlands is also among the top 10 countries that are most gender-balanced. There are approximately 50,000 more women working in Netherlands than there are men. This is in stark contrast to other countries, where the gender ratio is in favour of men.
Considering all of these benefits, it would be a huge mistake to ignore the Netherlands and its magnificent education system when choosing where to study. You will not regret your decision.