You’ve probably heard of Online Team Building, or OWTOBA for short. It’s a trend that’s been around for a while now but has only recently become popular. If you’re looking into Online Team Building but aren’t sure how to go about it, this article is for you. We’ll run down all the basics including what exactly Online Team Building is, how it works, and why you should consider doing it.
What is Online Team Building?
Put simply, Online Team Building is a type of business that provides online platforms for teams to work together on. For example, an Online Team Building company might create a Team Slack where team members can communicate and work together. In general, Online Team Building is a method for consumers to purchase a product or service but benefit from the collective power of a group of people.
The reason Online Team Building is becoming more popular is that it provides a level of convenience not available in traditional business models. It’s easy for busy consumers to download an app or join a web community and become a member of a team. Then, when the need to work together on a project arises, they can do so with relative ease.
It’s a trend that’s being backed by research. In a recent study by HubSpot, 66% of consumers said they’d prefer to work with a brand that provides an online team building experience over one that doesn’t.
How Does Online Team Building Work?
As with any other form of business, it depends on the individual company but, generally, Online Team Building works like this:
1. A business establishes a marketing team that creates a marketing plan.
2. The plan is then implemented across various digital platforms including email, social media, and web banners.
3. Measurements are taken to determine if the plan is effective and necessary changes are made as needed.
If you’re looking to get into the Online Team Building game, how do you go about it? There are a variety of ways to become involved, but first you’ll need to decide whether you want to do it the easy way or the hard way. Let’s take a look at both routes.
The Easy Way to Get Into the Game
The easy way to get into the game is to establish your business, navigate to the homepage, and click on the Get Started button. You’ll be presented with a landing page that walks you through the steps to take before you become a member of an Online Team Building community. There, you’ll find basic information about the company, its mission, and a prominent button that can be used to access all the available communities.
From here, you can choose which community you’d like to join. Once you’ve selected the one that suits you, you can click on the Join button to access the Online Team Building dashboard. On this page, you can see a visual representation of all the available members in your selected community. You can also use this page to update your profile information, review important information, and contact the community manager via email should you have any questions or concerns.
As an Online Team Building company, the main function of this page is to provide you with an efficient way to communicate with your community. From this point onwards, you’ll only have access to the tools provided by the platform. These are all basic functions that you’d expect to find on any social media platform. You don’t need to be a digital marketing expert to effectively use them.
The Hard Way To Get Into the Game
If you decide that the easy way is not for you then, the only option available to you is to navigate to the homepage, click on the Get Started button, and then follow the instructions. One of the first things you’ll need to do is create a free account. Why? It’s good practice to prevent spam and keep your email address safe. That way, you can maintain a professional online image and have one less thing to worry about.
Once you’ve created a free account, you’ll be brought to the login page of RivalIQ. On this page, you can choose a username and password. You’ll then be asked to fill in your contact details. This includes your name, phone number, and email address. Don’t worry — we won’t be banging on your door to sell you anything. You can always opt-out of receiving further correspondence from us if you’re worried.
After you’ve filled in your details, you’ll be asked to review and accept the terms and conditions of the service. Once you’ve done that, you can click on the button that says Create Team to get started. You’ll then be brought to the homepage of the OWTOBA platform. From here, you can click on the Get Started button to join an existing team or click on the Create Team button to start a new team. In either case, you’ll be presented with a landing page that walks you through the steps to take before you become a member of an Online Team Building community.
This is where it gets a little bit tricky. Once again, you’ll find that not all Online Team Building companies are created equal. Some of them will try to up-sale you on various products or offer special deals. If that sounds like something you’re not interested in, then you should consider taking the easy route.
The reason we needed to go through so much detail about the easy way is that it’s important for you to know that this route will most certainly not get you to the top of the game. In fact, it might even put you at a disadvantage compared to other business’ that are just jumping into the game. The reason for this is that the more you know, the better you’ll be able to game the system. Now, it’s your turn. Begin your internet marketing journey wisely. Good luck out there.