KMS is a full-service digital marketing agency that provides end-to-end solutions for clients seeking to grow their business online. We specialize in custom web design, SEO (search engine optimization), social media marketing, and PPC (pay-per-click) management. With offices in Massachusetts and Florida, KMS was founded in 2005 and is headquartered in Boston with an inhouse team of over 20 strategists, researchers, designers, and developers.

The Importance Of Having A Proper Website

Having a properly designed and managed website is of paramount importance. If your site doesn’t look good, or function well on mobile devices, you’re losing out on a lot of potential customers. Even if your site does everything you want it to, if the user experience is unsatisfactory, they’ll quickly find another business that better suits their needs.

Make sure that the website you are building stands out above the rest. Do this by investing in a custom-designed theme that is easy to update and provides an exceptional user experience. You should also make sure that your website is mobile-friendly, so that users can easily access it from their phones. And finally, make sure to place a call-to-action at the end of each web page, directing users to a specific action — such as opting-in for a newsletter or downloading an app.

To get started, simply contact KMS

5 Tips For Establishing A Profitable Online Store

To ensure that your online store is as profitable as possible, you need to follow a certain set of guidelines. Keep reading for some helpful tips.

1. Select The Right Niche

If you’re new to online marketing, establishing a profitable e-Commerce store may be a bit overwhelming. There are a lot of choices out there, and it can be hard to know where to start. To help you make the right decision, here are a few of the most profitable niches and e-Commerce platforms.

Amazon

If you’ve chosen the right niche, odds are good that you’ll be able to establish a successful e-Commerce store on Amazon.com. The platform offers a variety of products, from athletic shoes to baby furniture, and it’s the number one choice among online shoppers. In the United States, Amazon has over 100 million active monthly users and nearly 60% of all online retail sales take place on the platform. With such a large customer base, you’re guaranteed to find something for everyone.

Ebay

Ebay is often considered to be the Craigslist of e-Commerce, and for good reason. The platform allows for online shopping without the need to leave your home. This ease of use and large community of buyers has made eBay a go-to destination for those seeking to sell and purchase items online.

Shopify

Shopify is another popular e-Commerce option, particularly among the millennial generation. The platform offers an easy-to-use interface and ample online tutorials that provide guidance on setting up a successful store. Plus, since Shopify is owned by eBay, you’re sure to have access to all the tools you need to grow your business.

Penny Auction

If none of the previous platforms seem to fit your needs, you can also try out penny auction sites. These digital marketplaces allow for the sale of anything from gadgets to artwork, with many incorporating a bidding system into their design. Due to their user-friendly interface and lower prices, penny auctions have quickly become a popular choice with new and experienced e-Commerce entrepreneurs alike.

In Conclusion

As you can see, there are many different avenues that you can pursue to establish a profitable e-Commerce store. It depends on your product preferences and what you’re willing to spend, but keeping your customer’s needs in mind and being strategic will land you on the right side of the counter.

The main takeaway from this article is that proper website design and digital marketing strategy can help you establish a profitable e-Commerce store quickly and easily. Make sure to take a few minutes to read over the tips provided and begin establishing your online store today!