How to Find the Right Job Title for an Online Marketer

In today’s world, it is common for people to freelance, work remotely, and/or maintain a digital nomad lifestyle. With more and more people hopping on the digital marketing train, it’s quite a lucrative field. If you’re looking for a lucrative career that allows you to work remotely, why not consider becoming an online marketer?

While there are many lucrative opportunities out there, it’s not always easy to find that “just right” job title that perfectly matches your skill set. So, in this article, we’re going to give you some insider tips on how to find the right job title for an online marketer. Let’s get started.

Determine Your Purpose

Before you begin your job hunt, it’s important to set a proper purpose for your search. Why are you looking to become an online marketer? Perhaps you want to create a digital marketing strategy? Or, perhaps, you want to become a full-time freelancer and enjoy a more flexible lifestyle?

Deciding what you want out of your career can be tricky, but it’s essential to begin with. Setting a clear purpose will help you narrow your search and determine the right match for your skillset. If you’re still unsure of what your purpose is, ask yourself these questions:

  • Do I love what I do?
  • Am I good at it?
  • Do I feel like I’m making a difference?
  • Do I like working remotely?
  • Do I want to be able to work flexible hours?
  • Is this a job I can see myself doing for the rest of my life?

Once you have your purpose in mind, it’s easier to find the right match. For instance, if you want to create a digital marketing strategy, look for jobs that involve coming up with ideas for digital marketing campaigns. Or, if you want to become a full-time freelancer, consider marketing management positions since they allow you to work remotely. Either way, reaching your career goals will be much easier after you’ve found the right job title.

Look At Both The Job Description And The Company Culture

While it’s tempting to jump right into the financials of a job (i.e., how much does this job pay?) instead of looking at the much more important factors (i.e., what are the actual responsibilities of this position?), taking the time to look at both the job description and the company culture is essential. How you interact with your co-workers and how you get along with your boss are just as important as the financials. After all, you’ll be working there for the most part.

To help you make the right decision, look at the following:

  • The job description: This is the role of the person who will be doing the job. It includes both the duties and responsibilities of the job. Reading the job description will give you an idea of what you’ll be doing each day. It also includes the required training and the most common responsibilities of the job.
  • The company culture: This is how the company interacts with both its employees and customers. Looking at the culture will give you a feeling of what kind of employee you’ll be looking for. Are they open to new ideas? Do they value integrity? Do they care about their employees’ well-being?
  • The employee reviews: These are useful to gauge the employee experience at the company. Looking at the reviews can help you get an idea of what other employees think about their job and the company culture.
  • The management style: This is how the company’s management interacts with employees and makes decisions. If you’re not sure about anything, ask questions. It’s better to find out late than to find yourself in a place you’re not comfortable with. Besides, you’ll have a much easier time doing your job if you feel comfortable with the company and its employees.
  • The benefits: This are the perks offered to the employees, including health insurance, retirement plans, and other benefits. If you’re looking for a J-O-B, this is the place to be!
  • The office environment: This includes both the interior and exterior of the office. It can be either inside or outside the home. If you’re looking for a desk job, this is the place to be. You won’t be sitting all day long, so it’s quite comfortable. You can also bring your laptop here and work remotely when needed.
  • The job security: This is a big one. It determines how sure you can be about keeping your job. If you’re looking for a secure job, this is the place to be. It also depends on how the company is managed. If it’s a high-growth company that’s expanding, look for a job at a smaller company that’s secure in its niche. Or, if the company is well-established and has a good reputation, look for a job there.
  • The working environment: This includes everything from the team you’ll be working with to the tools you’ll need to do your job. If you’re looking for a new adventure, this is the place to be. It also depends on the industry. If you’re in tech, you might find a lot of opportunities in a large corporation or a startup. Or, if you’re in retail, you might find yourself in a warehouse working for a large company.
  • The salary: This is the amount of money you’ll be earning per hour. If you’re looking for a high-paying position, this is the place to be. But, if you’re willing to take a lower salary, you can find a job that involves more responsibility and allows you to have a bigger impact. Remember: both high pay and high responsibility go hand in hand. It can be a bit of a Catch-22 situation.
  • Any particular skills required for the position: This includes both hard and soft skills. For instance, if you’re applying for a marketing job, you’ll need to have a good grip on your phone. But, if you’re applying for a sales position, you’ll need to have a good personality and be able to work independently. Knowing which skills are required for the position can help you decide what level you should look for in an employer. Knowing what are the most common responsibilities of the position can also help you decide what level you should look for.
  • The opportunity for professional advancement: This is not only limited to earning more money. It also involves expanding your responsibilities and gaining new skills. For instance, if you’re applying for a marketing job, you might be expected to come up with ideas for new products to promote or improve existing products. As you gain experience, you can take on more responsibility and become a more prominent part of the team. This is quite a unique opportunity to be able to grow within the company you work for.
  • The potential for personal growth: While this might not seem like a direct correlation to your career success, having the opportunity to learn new things and grow as a person is essential to a happy and successful life. Everyone needs to grow and evolve as people, and there is no better place to do that than within your workplace. If you’re looking for a job you can be proud of, look for a job that allows you to grow and evolve as a person.

Start With The Basics

To get the most out of your search, start with the basics. First of all, be sure to include keywords in your resume. For instance, if you’re applying for a marketing job, include the keywords “marketing” and “research” in your resume. Including these keywords in your resume will make you stand out from the crowd. Additionally, try to apply to as many jobs as possible. The more you apply, the greater your chances of getting hired. Also, take your time searching. Be patient, and don’t rush into a decision.

Considering all of the above, how can you find the right job title for an online marketer? Well, it starts with deciding why you’re looking to become an online marketer. Is it to create a new marketing strategy? Or, are you looking to create a new company? Once you have your answer, you can begin your job hunt. A good place to start is There, you can access thousands of jobs and connect with employers who are looking to collaborate with experienced professionals.