Instagram is one of the biggest and most popular social media platforms around, with over a billion active monthly users. As well as being a place for people to share their adventures, friends’ birthdays, and food pics, it is also a place where businesses can share their products and get noticed by potential customers.
With so many people on the platform, it’s becoming a really popular place for people to find affiliate marketing courses. And what’s exciting is that you don’t have to have a large budget to be able to take an Instagram marketing course – all you need is a computer, a reliable Internet connection, and a bit of time on your hands.
So in this blog post, we will teach you how to start an Instagram marketing course online – the same way you would if you were sitting in front of a live instructor. We’ll cover everything from the basics of creating an Instagram account to getting the right type of content to grow your account and promote your products. Let’s get started.
Why Should You Become An Instagram Marketer?
While Instagram itself isn’t a highly lucrative venture, the opportunity to earn affiliate income through products and services that compliment and enhance your Instagram experience is. And it is growing. A lot. So much so that Instagram introduced affiliate marketing in 2018.
In 2018, TikTok became the most popular social media platform globally, with over 500 million monthly active users. Instagram is a distant second with over 400 million monthly active users. So if you are looking for an alternative income stream or want to level up your marketing game, consider exploring the world of affiliate marketing on Instagram.
What Is Affiliate Marketing?
Nowadays, many companies are turning to content creators, bloggers, and even social media influencers to promote their products. This is mainly because people trust what they read or see from an experienced, reliable source more than they trust advertisements or promotional materials.
With affiliate marketing, you will be earning a commission when someone clicks a link or buys a product that is promoted on your blog or social media accounts. You don’t have to risk losing any customers by promoting a product that doesn’t match what they are looking for – with affiliate marketing, you can virtually guarantee that they will be taking action (usually in the form of buying a product or subscribing to a service) because of your recommendation.
The Basics Of Setting Up An Instagram Account
If you’re looking to start an Instagram account, the first step is to click here and create an account. Once you’re logged in, you will see your dashboard – the main section of your Instagram account. From here, you can start posting content and engaging with your audience. As you begin to grow your account, you can use the platform’s business features to help you find and connect with potential customers.
From the looks of it, Instagram is a really intuitive and easy-to-use platform – creating your account couldn’t be simpler. All you need is a reliable Internet connection and a Gmail account – if you have one, you can use it to log in to your Instagram account.
How Do You Post On Instagram?
Now that you have an Instagram account set up, it’s time to begin exploring the many different ways you can use the platform to promote your products.
The obvious way to do this is to simply use the platform to share your adventures, food pics, and other content that is related to your niche. But this is only taking advantage of the platform if you are simply replicating what is already being done on the platform by others.
To get the most out of Instagram, you need to be able to post the kind of content that will make your audience engaged and interested in what you have to say. To do this, you have to discover the right niche for yourself.
Niche Or Genre?
When you set up your Instagram account, you will be asked to choose a niche or genre for your content. Essentially, a niche is a “small market or segment” within the large market for a product or service. For example, “gym wear for women” is a niche within the general category of “fitness”. When you choose a niche, you are narrowing your target audience – but you are not yet specifying what type of content you will be posting.
A niche is often associated with a specific group of people – in this case, the “gym wear for women” niche would have subscribers that are primarily female, who are interested in gyming gear that is designed for women.
A niche is usually based on an interest or passion – in this case, the “gym wear for women” niche is a reflection of the interests and passions of those who choose to subscribe to it. Once you have your niche, you can begin identifying the type of content that will best represent you and your business. This content will become your “brand voice” – the way you interact with and engage with your audience will determine the success of your account.
Create A Brand Voice
Just because you have a tiny audience on Instagram doesn’t mean that you have to keep the same blandish content coming. To stand out among your competitors, you will need to develop a brand voice – your unique selling proposition (USP).
A brand voice is the way you want your content to sound – it is an extension of your personality and the type of content you will be posting.
The best way to discover your brand voice is to simply explore different areas of the platform and see how others are using the platform. You can also look at successful accounts in your niche to see how they are engaging with their audience.
Find Your Perfect Camera
When you begin exploring the many different ways you can use Instagram, you will notice that the platform is completely camera-centric. This is because the way the platform is designed encourages users to use their camera – clicking on one of the social media platforms’ many cameras allows you to access the various features associated with the device.
One of the first things you will need to consider is what type of camera you will use – now that you have your brand voice, you can begin to explore different cameras and see which one suits you best. Remember: you are free to change your camera at any time by logging into your account and clicking here.
Choose The Right Place To Post
While it is important to have a social media account and engage with your audience, you must remember that not all places are made the same – some platforms are better than others when it comes to content and engagement. To get the most out of Instagram, you need to choose a place where your audience is – this will determine the type and amount of content you can post and how successful you can be on the platform.
Instagram Is About To Eat Out Of Nowhere
Since its inception in 2010, Instagram has grown quickly, eating away from the small base it had in Australia. In 2018, Instagram became the most popular social media platform globally with over 500 million monthly active users. This makes it only the second largest social media platform globally, after TikTok. It is clear that Instagram is here to stay.
When it comes to attracting potential customers to your product or service, Instagram is a no-brainer – with over 500 million people using the platform each month, there is plenty of room for your business to grow.