With the Covid restrictions gradually lifting, more people are looking for ways to earn or supplement their income. One of the most popular ways is through online courses or programmes. With the surge in demand, more and more people are looking to expand their knowledge in digital marketing, so they can land that all-important first job or continue their education.
If you’re looking to enter the world of digital marketing, but lack the required knowledge, here’s a quick course to get you started.
Digital Marketing Specialties Are Endless
Because of the rapidly evolving nature of the industry, digital marketers must stay on top of the latest trends while also being able to apply their expertise to a variety of projects. Specialties can include everything from SEO to content strategy to social media marketing. All of these areas are interconnected, and it’s vital that marketers are aware of the nuances within each one.
With so much to learn, it’s important to find the right mentor or trainer. You may want to consider taking a look at the various Google Digital Marketing courses available online, to learn from experts and gain the practical skills you need to kickstart your career.
Top 3 Google Digital Marketing Courses
If you’re looking to enter the world of digital marketing, but lack the required knowledge, here’s a quick course to get you started.
The three courses below from Google Digital Marketing teach you the foundations of digital marketing, from analysing consumers’ behaviour and identifying the digital marketing objectives to setting up automated email campaigns and measuring the results of your efforts.
- Digital Marketing: Strategy
- Digital Marketing: Analysis
- Digital Marketing: Design
Digital Marketing Strategy Course
If you’re looking to enter the world of digital marketing, but lack the required knowledge, here’s a quick course to get you started.
The first step towards becoming a digital marketer is to gain a solid understanding of strategy. When developing your strategy, it’s important to consider not only the technical aspects (such as SEO) but also the behavioural and social factors. Knowing how individuals behave on different channels, as well as the motivating factors behind their behaviour, can help you craft the right strategy.
With over 30 hours of content, this course will provide you with a solid understanding of the various elements behind successful digital marketing campaigns. You’ll also develop your own personal digital marketing strategy, with a 60-day free trial.
Digital Marketing Analysis Course
If you’re looking to enter the world of digital marketing, but lack the required knowledge, here’s a quick course to get you started.
The first step towards becoming a digital marketer is to gain a solid understanding of strategy. When developing your strategy, it’s important to consider not only the technical aspects (such as SEO) but also the behavioural and social factors. Knowing how individuals behave on different channels, as well as the motivating factors behind their behaviour, can help you craft the right strategy.
With over 30 hours of content, this course will provide you with a deep understanding of the various technical, social, and behavioural aspects of digital marketing. For those looking for a career in digital marketing, this course is a great choice, as it will give you a firm foundation and an in-demand skill set.
Digital Marketing Design Course
If you’re looking to enter the world of digital marketing, but lack the required knowledge, here’s a quick course to get you started.
The first step towards becoming a digital marketer is to gain a solid understanding of strategy. When developing your strategy, it’s important to consider not only the technical aspects (such as SEO) but also the behavioural and social factors. Knowing how individuals behave on different channels, as well as the motivating factors behind their behaviour, can help you craft the right strategy.
This course will teach you the fundamentals of design, including typography, photography, and illustration. You’ll learn how to create a unique brand voice that will resonate with your audience. Along with that, you’ll learn how to create effective marketing material such as websites and social media profiles. All of this will be supported by practical assignments, so you’ll gain experience while also impressing your friends with your newfound skills.
Which One Should You Take?
Each one of these courses is relatively short, so you’ll learn a lot in a short time. If you’re looking for a career in digital marketing, these courses are great choices, as they will give you a firm foundation in the field and the necessary skills to get a foot in the door. Once you’re in the working environment, you can continue your education by taking a gap year or further studies.
With the Covid restrictions gradually lifting, more people are looking for ways to earn or supplement their income. One of the most popular ways is through online courses or programmes. With the surge in demand, more and more people are looking to expand their knowledge in digital marketing, so they can land that all-important first job or continue their education.
If you’re looking to enter the world of digital marketing, but lack the required knowledge, here’s a quick course to get you started.