If you’re looking for a way to gain some exposure and gain some leads for free, then look no further. We’ve got you covered on this front. With a little digging, you can find a variety of free online marketing services that will help you grow your business. Let’s take a look shall we?
Blogs aren’t just about writing words these days. More and more businesses are building their online presence through blogs. Why? It’s pretty simple. People are starting to rely on blogs for news and information more than they rely on traditional advertising platforms like Google Adsense. As a result, businesses that have a blog to draw in potential customers are seeing significant success.
If your business is just getting started or you’re looking to increase your web engagement, then blogger outreach may be the right fit for you. At Top Tier Marketing, we specialize in bringing in quality traffic from high-authority blogs. If you’re looking to grow your business, then you can try out our blogger outreach service and start attracting the right kind of traffic to your site.
Another great way to generate free traffic and leads is to write articles for free. When you write an article for a business or magazine, they will usually give you an byline (also known as a pen name). You can use this byline to write for other websites and publications, using the content you’ve already created. Doing this may help you build up a small portfolio of articles, which you can then use to position yourself as an expert in your industry.
To begin re-writing, simply find a business that is relevant to your niche or industry. Next, you’ll need to research the existing article topics that they cover. From there, you can brainstorm a list of topics that you can use to write about. When you’ve got several topics, choose one and get to work. You should be able to find freelance writing jobs relatively easily from there.
Did you know that 60% of the population now gets their news via video? It’s true. People are slowly but surely starting to rely less on traditional print media and more on online video.
That being said, if you’re looking to build a brand for yourself, you can produce some high-quality short-form video content and start gaining some traction.
In 2018, platforms like YouTube and Facebook shifted their algorithms to prioritize content that is shorter in length. This means that viewers can get more content for free than they could previously get for paid. While this might not seem like a bad thing, it can actually be a challenge for content creators. With fewer ad slots to fill, you’ll need to find new ways to generate revenue.
If you’re looking to gain some visibility and draw in potential leads with short-form videos, then consider investing in video production equipment such as a video camera, microphone, and lighting. For less than $500, you can buy all of these items and get to work. Once you’ve gotten the equipment, you can contact local TV stations and production companies to see if they have any freelance opportunities that they can help you with.
Social Media Marketing
If you’ve got a business that is just getting started or is looking for a way to increase brand awareness, then one of the best free marketing services that you can use is social media marketing.
This is where you can engage with your ideal customer using platforms like Facebook, Twitter, and Instagram. Once you’ve gotten the ball rolling, you can integrate these platforms into your marketing plan and grow your business through organic reach.
To get started, simply identify the relevant demographics for your product or service on these platforms. Once you’ve done that, you can start creating content. Remember to keep your goals in mind when creating content. For example, if you’re looking to build a community or audience on a social media platform, you can use the platform’s built-in reporting features to track the content that is performing best.
Have a look at how much the average person spends on email marketing each month. If you’re not convinced yet that email marketing is a valuable tool in your arsenal, then you should be after this. It’s estimated that the average person spends about three hours per day on their email. That’s almost half of their day dedicated to their inboxes.
As a business owner, marketer, or product manager, you’ll want to get in the habit of creating emails that are eye-catching, interesting, and contain value to your prospects. Additionally, you can develop email campaigns that will eventually be rolled out to a larger audience, allowing you to expand your reach quickly and easily.
If you’re looking for a way to gain some instant credibility and grow your business, then consider investing in email marketing software such as MailChimp, which can be downloaded for free.
Last but not least, we’ve got website analysis. A little bit of research goes a long way when it comes to generating free leads and online credibility. Did you know that 64% of consumers judge a business by its website? It’s true. If you want to rank highly in Google, you’ll need a compelling, quality website that is properly optimized for search engines. In short, a well-built website that is relevant to your niche will do wonders for your business.
It’s relatively easy to get a quality website built. You can use free platforms like WordPress or GitHub to build a professional-looking website in minutes. Once you’ve got the basics taken care of, all you need to do is populate it with content.
If you’re looking for a way to get your feet wet with web development, then consider taking our short-term web development training program. Not only will this give you the skills to build a quality website, but it’ll also help you generate some leads and establish your business as an expert in your industry.
As you can see, there are several ways that you can use the internet to generate free traffic and leads for your business. Keep in mind that some of these methods may require some initial investment, while others may be completely free. If you’re looking for an affordable and simple way to generate some traffic and leads for your business, then try one of these five free online marketing services out today.