Ever wonder if there’s an online way to find out what you know and what you don’t know? Wonder no more, there is! And not only that, but you can actually test yourself and see how you measure up. If you’re looking for an easier way to find your place in the world of digital marketing, you’ve come to the right place. We’ve arranged a little test to see if you’re made of the right stuff.
What is the test?
The test, which will take less than five minutes to complete, is fairly straight-forward. You’ll have to answer several questions about digital marketing and the role of a digital marketer (you). The role of a digital marketer is to create and optimize marketing campaigns for clients using digital tools. Essentially, this means that you’ll be clicking through web pages and answering questions about various topics such as inbound marketing, social media, email marketing, etc. Your answers will be compared to the answers of a professional digital marketer to determine your score. Because this is a totally artificial intelligence-based test, you can guarantee that your score will be accurate!
How is it graded?
Your score will be based on how you answer a set of questions. Each question receives a score from 1 to 5, with 5 being the best score possible. The overall score will determine how you rank against other test takers. The test is completely open-ended, so there’s no wrong answers or wrong ways to answer questions. This means that even though you may get the same score for every single answer, it doesn’t mean that you’re answering correctly or uniquely. The test grader will also compare your answers to those of a professional digital marketer to determine your score.
What are the requirements?
To take this test, you’ll need a reliable, fast WiFi connection, mobile data connection (if you’re on a mobile device) and a microphone. Just make sure that you don’t have any personal identifying information (like a passport number or social security number) stored in your answer. Once you’ve taken the test, you’ll be given the option to enter a score and a comment. Entering a score is optional, but it really helps the test administrator to have some sort of benchmark for future tests. Comments are optional but having them allows the test administrator to learn more about how you did on the test and how you might progress in the future. Think of it as a bit of a self-screenshot for the test!
Do I need any special training to take the test?
Nope! While it’s always nice to have a special skill that makes you unique, that doesn’t mean that it’ll help you score higher on this particular test. Knowing how to handle SEO, for example, won’t necessarily get you a higher score; it’ll just make you more employable. For the record, there’s no specific SEO knowledge required to get a high score on this test. Simply knowing what keywords to look for and how to use them will make a massive difference.
As you can see, there’s no experience necessary to take this test. If you’ve always wondered if there was an easier way to become a digital marketer, this is the test for you!