California Online Marketing Consultant: Your Guide to Becoming One

Thanks to technology and the internet, setting up or freelancing as an online marketer in California is a lucrative proposition. With numerous opportunities for remote work, it’s an attractive option for those looking for a second career or looking to supplement their income. You’ll be able to command a high salary and work remotely, if you meet the qualifications.

The state ranks sixth in the nation for business startups, boasting a higher-than-average employment rate and a lower unemployment rate than the national average. Additionally, California recently surpassed New York in both the number of licensed professionals and the value of its market. This effectively makes you an authority wherever you decide to settle. Whether you’ve always dreamed of moving to the California dream house or are simply looking to make a change, consider this option.

Key Facts About the State

The most recent US Census showed that as of April 1, 2020, there were a total of 2,642,863 people living in California. This makes the state the fifth-largest in the country. California is officially considered a “megadiverse state” due to the fact that it is inhabited by a large number of unique and endemic species of plants and animals. This is mostly attributed to the fact that California is adjacent to and part of the Pacific Ring of Fire. Its diverse ecosystems are considered to be among the world’s best. The state is also home to some of the most iconic structures of the 20th century, such as the Golden Gate Bridge and the Hollywood Walk of Fame.

The Opportunities

Thanks to technology and the internet, there are countless ways for you to make money online in California. You’ll likely find opportunities in all corners of the state, whether you’re based in a major city or living in a smaller one. The opportunities range from digital marketing and freelance writing to search engine optimization and content creation. Since the COVID-19 pandemic, remote work has become particularly appealing. You can find clients and get paid to consult, coach, or mentor others.

In 2020 alone, California is anticipated to have a 3.9% unemployment rate. However, there are currently over 250,000 available jobs in the state. This makes it one of the most desirable places to be for job seekers. On average, individuals in the workforce earn about $60,000 per year. Those over the age of 55 can expect to earn about $25,000 per year. It is important to keep in mind, however, that salaries can vary significantly from area to area.


In 2020, California is home to a large number of Fortune 500 companies. These companies operate throughout the state, however, the largest and most lucrative industries are concentrated in and around the San Francisco Bay Area. The Bay Area is also the center of the California tech industry, which has propelled the region into becoming one of the wealthiest in the country. San Francisco proper is actually the 12th largest city in the United States, and it’s one of the most expensive places to live in the country. This is largely due to the fact that it is a hub for media and entertainment, as well as for hi-tech entrepreneurs.

Cost Of Living

Due to the high demand for housing in the Bay Area, along with the rapid price increases in places like San Francisco and its surrounding suburbs, the cost of living is out of control. Since 2011, the cost of living in San Francisco has increased by 56%, while the price of a gallon of regular gasoline has increased by 85%. As a general rule of thumb, you’ll need at least three times your annual salary in savings just to purchase a modest home in the city with a mortgage.


The climate in California is among the most accommodating in the world. Thanks to the effects of the Mediterranean Sea and the Pacific Ocean, the weather stays consistent, allowing you to enjoy year-round sunshine and warmth. The highs in the summer can reach as high as 110 degrees Fahrenheit, while the winters are mild, rarely dipping below freezing. You’ll experience heavy fog in the mornings that slowly gives way to sunny days and brilliant blue skies by afternoon. It’s quite a unique combination.

Size And Population

Although California is the fifth-largest state in the country, it fits neatly into a couple of backpackers’ hands. This is mainly due to the fact that the state is highly populated. As of April 1, 2020, there were a total of 2,642,863 people living in California. This makes it the fifth-largest state in the country. In 1820, there were only about 14.7 million people in California. Since then, the population has increased by 88%. This is largely due to the fact that California has been welcoming to new residents. There are currently over 250,000 jobs available in the state, along with a growing senior population that is looking for ways to remain active.

Niche And Skill Set

Although the majority of jobs available in California are related to marketing, the state is actually a great place to build a skill set. The digital marketing industry alone is anticipated to grow 29% in the next year, making it one of the fastest-growing industries in the state. Since it’s a very lucrative area, it’s a great place to specialize. You’ll also have the opportunity to work remotely, setting your own schedule and working whenever you want, which can be very appealing.

In addition, there are numerous tech start-ups based in the state, many of which are expanding quickly and need additional help from savvy professionals. If you have a specific niche and are looking for a way to specialize, consider moving to or setting up shop in California.

Raising A Family

Although the cost of living in California is high, it’s still relatively affordable in comparison to neighboring states. This is mainly due to the fact that the state has one of the lowest cost of living adjustment fees in the country and does not tax child support or alimony payments. If you’re planning on expanding your family, consider moving to or setting up shop in California.

The state is actually a great place to raise a family. It is known for being extremely safe and having a lot of educational and recreational opportunities. Many Californians also work remotely, allowing them to be available for family outings and to continue contributing to society. If you’re looking for a family-friendly state, consider moving or setting up shop in California.

The opportunities are endless, and since the cost of living is relatively low, it’s an attractive option for higher earners looking to further their professional careers or for those seeking to transition into a second career. The key is to locate a niche, build your skill set, and be available to take advantage of the growing job market.