If you’re in the online marketing industry, it’s important to find all the resources you need to succeed. And while you may already be familiar with some of the biggest cities in the U.S., you might not know what kind of online marketing opportunities exist in smaller towns and rural areas. That’s where we come in. Below, you’ll find a list of the best online marketing states in the U.S. This includes both the most highly populated and the least populated states, as well as the ones in between. So, read on to find out which states are promoting online marketing success.
Connecticut
Connecticut is one of the most highly populated states in the country. But that doesn’t mean it doesn’t have its perks. This state is known for its beautiful coastline, great hiking trails, and vibrant arts scene. Plus, it has the largest container port in the country. That means there is plenty of opportunity for businesses in the state to flourish. It also means there is a lot of work to be done. The state is currently in the middle of a marketing shift. More and more businesses are shifting their attention to the web. Which is fantastic news for online marketers looking to get their feet wet in a new state.
In 2018, Connecticut was ranked the 7th most digital-friendly state in the country. According to a WalletHub analysis of 100 cities, the state scores high in terms of overall internet adoption (74%), job availability (67%), and daily internet use (75%). It’s clear that businesses in this state have their sights set on the future of online marketing.
Maine
Maine is another beautiful state with a lot to offer. However, what really makes this state stand out is its welcoming spirit and its stunning lakes. If you’re looking to relocate, or are thinking about moving to a new state, Maine is definitely a place to consider. Especially since around 85% of the population doesn’t live in the city. That means there is plenty of opportunity for businesses to flourish. If you’re looking for a new challenge, Maine is the place to be.
Maine is considered a haven for internet surfers. According to a 2018 State of the Nation’s Internet survey, 76% of the adults in the state use the internet. That’s the 9th highest percentage in the country. What’s more is half of those respondents use the internet on a daily basis. This puts Maine at the forefront of the internet marketing field. Since most of the state’s population uses the internet, it’s an excellent place to be if you’re looking to get into the field. The state scores well in terms of average age of residents (42 years old), employment opportunities, and average household income ($70,000).
Vermont
Vermont is yet another beautiful state filled with history and adventure. This is a place where you can live the mountaineer’s lifestyle and take on treks to iconic peaks like the 2,000-footer, Killington Peak. Not to mention the state is home to organizations like the Appalachian Trail Conservancy and the Centennial Olympic Park.
If you’re searching for a new place to live, Vermont is filled with opportunity. If you want to make the most out of your new home, you’re going to need to set up an e-mail account and get to grips with email marketing. According to HubSpot Blogs research, 62% of businesses in the state have adopted email marketing. That’s the 4th highest percentage in the country. What’s more is around 77% of the businesses use email marketing to communicate with customers. This means there is a lot of opportunity for email marketers in Vermont.
Massachusetts
Finally, we arrive at Massachusetts. This is a state that is literally filled with opportunities. From the skyscrapers in the city streets to the beautiful coastline, there is a lot to explore. If you have a hunch that the marketing landscape is about to shift, this is the place to be.
The State of Massachusetts is currently the 9th largest state in terms of economic prosperity. It was ranked the 6th most innovative state in the country, and its economy is considered to be the third strongest in the country. The state also has a fairly high number of college graduates (21.7%). All of this means there is always plenty of opportunity for businesses to flourish in Massachusetts.
New York
New York is considered the Mecca of entrepreneurial spirit. If you have a hunch that the economy may be shifting, this is the place to be. York is home to some of the most recognizable brands in the country. From Starbucks to Nike, there is plenty to explore.
According to the U.S. Census Bureau, around 41% of the population in New York doesn’t use the internet. That’s the 6th highest percentage in the country. However, that number is expected to rise as more people get the desire to be connected. Especially since around 62% of the population uses the internet on a daily basis. New York is a hub for tech innovation and entrepreneurship. If you’ve always wanted to live in a bustling metropolis, this is the place to do it.
Rhode Island
Rhode Island is yet another beautiful state. This place is filled with history. And it was also the birthplace of the American Revolution. If you’re looking for a new place to settle, or are just visiting, you may decide to explore this unique state. Especially if you’re a nature lover. The state is known for its beauty. But it also has a lot to offer in terms of natural resources. There is lots of forest land, as well as sand beaches. So if you are looking for a place to build your dream home, Rhode Island is where you want to be.
California
Finally, we arrive at California. This is the place where everything comes together. From the sun-drenched beaches to the Hollywood film sets. There is always something going on somewhere in this state. From the internationally renowned museums to the many festivals held throughout the year. If you are looking for a place to settle or to find work, or are just visiting, this is the place to be.
More than 100 million people live in California. Which makes it the 4th most populated state in the country. However, that also means there is plenty of opportunity for business. If you’re looking for a new challenge, California is the place to be. There is always something going on somewhere in this state. From the internationally renowned art galleries to the many festivals held throughout the year. As a business person, you’re sure to find some kind of marketing event or opportunity. This is the place to be if you’re searching for jobs or just want to make the most out of your new found freedom.
Texas
Texas is yet another place that is literally filled with opportunities. If you’re in the internet marketing field, or are thinking about getting into it, this is the place to be. The largest city in Texas is Austin. And it’s one of the most digitally advanced cities in the country. If you’re searching for a place to live with plenty of opportunity, or are just visiting, Texas is the place to be.
The economy of Texas is among the most prosperous in the country. This is mainly due to the state’s position as the manufacturing hub of the U.S. A lot of high-tech businesses, as well as a number of industries related to oil and gas, are based in Texas. This is also the state where the Tea Party movement began. It’s important to note that many of the most successful businesses in Texas are also internet-based. This means businesses in this state are highly digitally advanced. As a result, internet marketing in Texas is also very promising. This is because around 64% of the population uses the internet on a regular basis. In 2018 alone, Texas attracted nearly 1.7 million jobs to its economy. That’s the 7th highest number of job intakes in the country. It also means there is plenty of work for online marketers.
The above information provides an overview of the most prominent online marketing opportunities in the U.S. If you’re interested in getting into the field, it’s important to review the data and consider what kind of environment you’ll need to flourish. No matter what your current location is, there is always a place for you to settle down and start a business.