Do you know what a marketing agency does?
If so, congratulations! You’re about to find out.
Why Hire Marketing Agencies?
Marketing agencies are an excellent choice for many businesses. Why? Because they can take the burden off of you, the business owner. Instead of devising marketing strategies and plans, the agency will get to work developing strategies and plans based on your business objectives and the marketing goals you’ve set for your company.
The reason this is a popular choice is because many small business owners don’t have the time to devote to marketing. Between running the business and taking care of the people that matter most in their life, it’s often difficult to find the time to advertise, conduct webinars, develop content, and analyze the results of their efforts.
Where Can I Find a Marketing Agency?
If you want to hire a marketing agency, look no further. We’ve got you covered with our curated list of the best marketing agencies in the industry. Keep reading to find out more.
Below, you’ll find a list of the top-rated marketing agencies in the U.S, along with their corresponding prices. Some of the agencies on this list specialize in digital marketing, while others are highly regarded for their expertise in radio marketing.
The Best Overall Marketing Agency for Small Businesses
We were lucky enough to be able to compare all of the marketing agencies on the market, and we were able to find a clear winner when it came to value for money and quality of service. Here’s the shortlist:
- Triple A
- Kontent King
- Mountain Goat Associates
- Masters In Digital Marketing
- Trend Hunter
- GAP Inc.
- The Trade Desk
- Perception Marketing
Top-Rated Marketing Agencies for Advertising
If your focus is on advertising, than you’ll want to check out these top-rated marketing agencies. These agencies have an in-house advertising team that can take your campaign from conception to completion. Furthermore, they’ll help you analyze the results of your campaign in order to determine which methods worked and which ones didn’t.
Top-Rated Marketing Agencies for Brand Management
If your focus is on brand management, than you’ll want to check out these top-rated marketing agencies. Similar to advertising, these agencies can help you develop a brand strategy, create brand awareness, and drive sales.
This is a very valuable service, because oftentimes, the people responsible for creating a brand strategy don’t have the time to manage the execution of the plan. That’s where a marketing agency comes in. These agencies can help you establish a brand voice, create brand logos and designs, and launch marketing campaigns for you.
There are many reasons why you might want to hire a brand marketing agency. Perhaps, you’re experiencing lackluster sales and you want to try a new marketing technique to see if it can boost your business. Or, perhaps, you’re looking to establish your own agency and you want to use their services to grow your business. Regardless of your situation, hiring a brand marketing agency is a smart idea.
Now, let’s move onto the fun part…
How Much Do Marketing Agencies Cost?
One of the most important things to consider about hiring a marketing agency is the cost. Just like any other professional service, the price varies depending on a number of factors. Some of these factors include the agency’s experience level, additional services they provide, geographic location, and how quickly you want to see results.
In general, the cost of a marketing agency is reasonable. For example, the average cost of a brand marketing agency is around $20,000 per month. However, if you want to see fast results, you might end up paying a bit more.
How Do I Hire a Marketing Agency?
If you want to hire a marketing agency, the first thing you should do is research some of the top-rated agencies in your area. You can also reach out to the agency directly to get a better understanding of how they can help your business. In some instances, the agency might have a minimum contract required before they’ll agree to work with you. This can make the process more cumbersome, but it also ensures you’re getting the best possible service for your money’s worth.
Once you’ve found a satisfactory marketing agency, the next step is to negotiate a contract. Make sure to ask about any additional fees that might be charged, especially if you want the agency to perform several tasks. For example, if you want them to develop a brand strategy and send you a progress report at least once every month, be sure to add these services to your contract. Doing so might expedite the process and ensure you’re not billed extra for services you didn’t agree to when you first hired the agency.
An important thing to consider about hiring a marketing agency is the scope of the work they’re going to undertake for you. Make sure they understand exactly what you’re looking for and try to set some clear expectations ahead of time. If the scope of the project is beyond what they’ve agreed to, it might be a good idea to negotiate a fresh contract before the project begins.
What Should I Look Out For?
As a business owner, it’s your job to make sure your business is safe and secure. Naturally, you might want to look out for signs of danger and insecurity when it comes to your brand. This means you want to be careful when selecting a marketing agency, because you don’t want to end up with less security than what you started with. Before making a decision, take some time to do your research and see what other clients have to say about the agency.
If you want to hire a marketing agency, make sure to ask for references. In most instances, the agency will have a portfolio of previous clients that they can share with you. Going through these references and checking out the feedback is a great way to get an idea of what you’re in for. Additionally, some agencies might require you to sign a confidentiality agreement. Doing so ensures that your business’ proprietary information is kept secure and that nobody, except for those you’ve authorized, has access to it. The last thing you want to do is hire an agency and then discover they’ve shared your information with other companies.