Marketing on social media can be very cost-effective and also very reliable, depending on what kind of strategy you use. However, in order to make the most out of this type of marketing, you have to be willing to put in the required time and effort to see the returns you want. In this article, we’ll discuss seven ways you can make money online from social media marketing.
1. Create YouTube videos with your product in the spotlight.
YouTube is the second-largest search engine after Google, so it’s a must-have for any business, brand, or product that wants to be found online. With over a billion users a month, it’s the largest platform for short-form videos. Whether you upload videos about your latest product offering or just show-offs of your products, there’s a niche video for everyone.
You can charge advertisers for the right to showcase their brand in your videos. Depending on the size of your channel, you can make a decent amount of money per month from ads. And don’t forget to create multiple accounts with different email addresses so you can start collecting money from different advertisers on your channel.
2. Start a blog.
Blogs are fairly inexpensive to start up and can be a great source of content for your target audience. The key is to find your niche and build your audience slowly but surely. There are a few highly-paid bloggers who make a living from publishing and getting paid for their content, but most of them make a decent amount of money from affiliate marketing.
You can start a blog for free, although some paid blogging platforms will give you a free trial, in case you want to try it out. Once you’ve started your blog, you’ll need to make sure you build a following and then monetize it through affiliate marketing. Don’t expect to make a fortune from a blog right away, it takes a lot of effort to get to that point.
3. Start a podcast.
Podcasts are all the rage right now, and for good reason. Not only are they very affordable to start up, but they’re also very accessible. Anyone with a microphone can put one out there and start gathering listeners. Once you have a large enough audience, you can use your podcast to promote your other online platforms.
You can record a podcast on any equipment you have around your house or on your mobile devices and upload it to YouTube or SoundCloud. The key is to use a podcasting platform that can help you build an audience and then allow you to monetize your content. Some of the best-known and most-used podcasting platforms are:
- Blubrry,
- Stitcher,
- Podcastify,
- Podbean,
- Acast,
- TuneIn, and
- iHeartRadio.
4. Start a website.
If you’ve got a knack for business, you can create a digital marketing website that promotes your product or service. Building a website from the ground up can be costly, however, creating a content-heavy blog like this won’t cost you a cent if you decide to monetize it. You can use a free platform like WordPress to get started, although you’ll need to have a bit of tech skill to make it fully functioning.
Once you’ve got your basic website up and running, you can use the platform itself to drive traffic and convert that traffic into paying customers. This is known as monetizing a website or blog. You can use affiliate marketing to make a few extra bucks from each sale, or you can try selling and displaying ads on your site. You can use a third-party tool like Google Adsense to get started with the latter option.
5. Start a YouTube channel.
YouTube is the largest social media network and also one of the most-dense online communities. Similar to a blog, YouTube is a place you can put your content (i.e. videos, audios, and photos) and build a community of users who enjoy your content and subscribe to your channel.
Creating a YouTube channel can be a bit more expensive than creating a blog or podcast, but the potential to earn large sums of money from the platform makes it well worth the investment. You can use a tool like YouTube to build out your channel and then use it to promote your other online platforms. Just remember to create content that will interest and engage your target audience.
6. Start a Twitter account.
Last but not least, we have Twitter. Like YouTube, Twitter is also a place you can put your content (i.e. videos, photos, and audios) and engage with other Twitter users. However, the key difference is that Twitter is more about short, snappy messages that are often in response to another user’s tweet.
If you’ve got a keen eye for business and marketing, you can use your Twitter account to make money online. You can use it to follow and connect with people who are involved in your chosen niche to see what kinds of content they’re sharing. You can use this information to create relevant and useful content that will stand out to your audience.
The above information should give you a general idea of how to make money online from social media marketing. If you want to truly make a fortune, you’ll need to specialize in one area and become an expert in that space. For example, if you’re an expert in SEO (search engine optimization) and happen to be working with a brand that’s looking to expand its reach online, you’ll be able to develop a strategy to help them get to the top of the search results for their target keywords. If you want to get started, use our affiliate marketing link to get a free trial of QuickSprout. Once you’re ready to start profiting from your expertise, simply click the button below to get started.